Nexus Executive, Biddable Media Specialist

4 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China GroupM Full time

About the Role

GroupM Nexus is seeking a highly skilled Executive, Biddable to join our team. As a key member of our Search Buying Team, you will be responsible for executing Search campaigns on major platforms, providing actionable insights, and collaborating with cross-functional teams.

Key Responsibilities

  • Execute Search campaigns on major platforms (e.g. Google, Microsoft Advertising and any self-service e-Comm platforms) across all GroupM agencies.
  • Provide actionable insights during mid and post campaign reports to improve in-flight optimizations and future campaign brief recommendations.
  • Collaborate with cross-functional teams to ensure seamless execution and delivery of high-quality results.
  • Stay up-to-date with the latest trends and technologies in Search activation and share knowledge with colleagues.

Requirements

  • Degree in any discipline, major in Marketing information management, business, mathematics would have an advantage.
  • Experience in Digital Marketing or relevant industry will be advantage (fresh graduates are welcome)
  • Good understanding of Martech platforms (CM360, DV360, SA360, GTM, Google Analytic, Facebook, Instagram) will be an advantage.
  • Proficiency with Microsoft Excel and PowerPoint
  • Consistently demonstrate hunger for learning and sharing
  • Fluent in written and spoken English, Cantonese & Mandarin
  • A collaborative team player and a client-centric individual
  • Strong ability to efficiently multi-task across different aspects of the role, an organized and meticulous individual

About GroupM Nexus

GroupM Nexus is the industry's largest community of performance marketing experts designed to drive performance and innovation at scale for GroupM's agencies and clients. With the most platform accreditations in the industry combined with proprietary technology, media, and solutions, and a culture of continuous innovation and scaled partnerships, GroupM Nexus consistently sets new benchmarks for effectiveness and efficiency across all forms of media to drive growth for the world's leading advertisers.

About Hong Kong

Hong Kong SAR's small yet highly dynamic and efficient media market allows us to operate with agility. Its internet and digital penetration continues to grow year-on-year, and has the highest smartphone penetration in Asia Pacific at 87%, while tablet ownership clocks in at 57%. Hong Kong SAR's digital market boasts a healthy mix of local, regional and global players, providing new opportunities in the media space.



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