Brand Engagement Coordinator
2 days ago
Cyberbay is a leading cybersecurity company that offers innovative solutions to help organizations protect themselves from cyber threats. As a Marketing Coordinator, you will play a critical role in amplifying our brand and driving engagement with our target audience.
Job DetailsThis is an entry-level position that involves working closely with our sales team to develop lead generation strategies and create engaging content. You will also be responsible for managing our social media presence and tracking key marketing metrics to measure campaign effectiveness.
Key Responsibilities:- Develop and execute multi-channel marketing campaigns to increase brand awareness and drive engagement.
- Manage and optimize Cyberbay's social media presence to increase followers and engagement.
- Support the creation of compelling content, including blog posts, newsletters, and case studies.
- Collaborate with the sales team to develop lead generation strategies and nurture potential clients.
- Track and analyze key marketing metrics to measure campaign effectiveness and optimize future efforts.
- Conduct market research to identify trends, competitors, and new opportunities in the cybersecurity space.
- Coordinate with designers, agencies, and external partners to ensure consistent branding and messaging.
- 1-3 years of experience in marketing, preferably in B2B or tech startups.
- Strong understanding of digital marketing, social media management, and content creation.
- Experience with marketing tools like HubSpot, Canva, Google Analytics, or LinkedIn Ads is a bonus.
- Self-starter with a creative mindset and the ability to work in a fast-paced environment.
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