Brand Engagement Specialist

15 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China Bybit Full time

Bybit seeks a skilled Brand Engagement Specialist to develop and implement effective marketing strategies that drive user acquisition, engagement, and revenue growth.

About the Role:
  • Content Creation & Strategy: Develop and produce engaging marketing content for various channels, including email, push notifications, web content, social media, and more, ensuring alignment with brand voice and objectives.
  • Cross-Functional Collaboration: Work closely with teams across the organization to align on campaign objectives and ensure cohesive messaging.
  • Analytics & Reporting: Analyze campaign performance and provide actionable insights to inform future marketing strategies.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field.
  • At least 1 year of experience working in a Crypto Exchange or related setup (ie, Decentralise Exchanges/ Crypto Applications)
  • Proven experience in campaign management, digital marketing, or a related field


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