Luxury Brand Identity Leader

15 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China Lumio Full time

Lumio is seeking a talented individual to take on the challenge of leading our brand identity efforts. As a Visual Storyteller Manager, you will be responsible for developing and implementing marketing strategies that elevate our digital presence and engage customers across various platforms.

Key Responsibilities

  • Conceptualize and produce visual content, videos, and branding materials that align with Lumio's luxury aesthetic.
  • Develop and implement innovative marketing strategies to enhance brand presence and engage customers.
  • Act as Lumio's Brand Ambassador, ensuring consistency in all brand communications.
  • Cultivate partnerships with press, media, and PR to amplify our brand presence.
  • Collaborate with internal teams and external parties to communicate our brand and products effectively.

Requirements

  • Strong academic background in Marketing, Branding, Communications, or related fields.
  • Minimum of 3 years experience in digital marketing, graphic design, photography/videography, or creative agencies.
  • Excellent understanding of social media dynamics and nuances of PR and communications.
  • A portfolio showcasing creative prowess, visual style, and ability to craft compelling storytelling through visuals.
  • Style aligned with Lumio's simple, subtle, elegant, heart-felt, and human-centered aesthetic.
  • Passion for design, branding, and marketing, with a strong grasp of trends to contribute fresh perspectives.


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