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Senior Business Intelligence Leader

2 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China Worldwide Consulting Group Full time

Job Description

The Senior Manager, Data Analytics will play a critical role in driving business growth through data-driven insights. This individual will be responsible for developing and executing advanced analytics strategies to support cross-business unit development.

Key Responsibilities:

  • Develop and execute advanced analytics strategies to support cross-business unit development
  • Lead the gathering, cleansing, and analysis of structured and unstructured data
  • Collaborate with functional teams to deploy models, monitor results, and optimize effectiveness
  • Communicate insights transparently to all business units and drive usage across customer touchpoints
  • Support the definition and development of Group CRM Performance KPIs and identify areas for improvement

Requirements:

  • University degree or above in Quantitative Analysis, Statistics, Mathematics, Information Management, Computing, or a related field
  • Practical experience in advanced data analytics and customer segmentation, with at least 3 years in statistical modeling and machine learning (e.g., regression, scenario analysis, clustering, decision tree, NLP)
  • Hands-on experience in data mining using R, Python, SQL, etc.
  • Experience leading large-scale analytics projects that drive significant change
  • Strong analytical mind with good report writing skills and ability to transform data into actionable insights
  • Proficiency in data visualization using Tableau, Power BI, or Qlikview
  • Good understanding of CRM systems, campaign management systems, data warehousing, Digital Analytics, etc.
  • Strong commitment to taking new challenges and self-motivation
  • Strong communication, analytical, and project management skills
  • Proficiency in both English and Chinese