Digital Marketing Manager
6 days ago
Job Overview
The Hong Kong Trade Development Council is seeking a highly motivated Senior Project Executive to join our team. As a key member of our marketing department, you will be responsible for driving in-bound marketing conversion and assisting in all related operations.
Main Responsibilities:
- Develop content for online sales workflows and optimize results to drive conversions and up-sell opportunities.
- Assist Business Development Manager, Inbound Marketing to grow online business in mainland China and overseas by identifying opportunities, optimizing platforms, and improving user engagement.
- Support Business Development Manager, Sponsorship with market research, proposal drafting, and CRM management to deliver integrated campaigns quickly responding to market trends.
- Coverage: Asia Pacific & Americas; Europe & Africa; Middle East & South Asia
- Provide pre-sales and after-sales online support to drive conversions and up-sell opportunities.
- Offer on-site support for trade fair sponsorship campaigns.
Requirements:
- A recognized university degree with at least 1-3 years' working experience, in areas such as business development; sales and marketing; exhibition/event management; content & digital marketing; project management; customer service.
- Excellent command of written and spoken English and Chinese, including Putonghua; proficiency in a third language is an advantage.
- A collaborative team player with proven leadership, organizational, and interpersonal skills.
- Self-motivated, detail-oriented, and adept at managing complex projects across physical and digital domains.
- Outgoing, culturally adaptable, and comfortable engaging with diverse stakeholders.
- Innovative, adaptable, and capable of delivering results under tight deadlines and resource constraints.
- Willing to work overtime, weekends, or public holidays as required to support trade fairs and time-sensitive digital campaigns.
Remuneration and Benefits:
The successful candidate will be appointed on a fixed-term contract basis, renewable subject to operational needs. Salary will be commensurate with qualifications and experience.
Application Procedure:
Interested candidates are invited to complete the application form on our website at http://www.hktdc.com/careers.html. Those who do not hear from us within eight weeks after the closing date may assume their applications unsuccessful.
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