APAC Market Development Director
3 days ago
Aptos is a people-first blockchain on a mission to help billions of people achieve universal and fair access to decentralized assets in a safe and scalable way. We have dedicated several years toward this purpose and believe our open-source Diem technology is a crucial foundation for a web3 world where everyone has more equitable opportunities to grow and access financial assets with lower fees and fewer intermediaries.
Job Overview:We are seeking a highly strategic and results-driven Go-to-Market Lead for APAC to spearhead the launch and market expansion of Aptos Labs' products and services in the region. This role is critical to the success of our product launches and market penetration efforts, ensuring we achieve our ambitious business goals.
Responsibilities:- Craft and execute a robust GTM strategy tailored to the unique needs of the APAC region, collaborating with Aptos leadership and key stakeholders.
- Lead the planning and execution of product launches, campaigns, ensuring all aspects of the launch process are well-coordinated and aligned with business goals.
- Partner with the Product and Business teams to customize Aptos's offerings to meet the specific needs of the APAC market.
- Manage and optimize GTM resources, including budget allocation, project timelines, and cross-functional coordination.
- Establish and maintain relationships with key stakeholders within the APAC market, ensuring our GTM strategies are informed by local insights and market dynamics.
- 10+ years of experience in go-to-market strategy, product marketing, or a related field, preferably within the Web3 or technology sectors.
- Proven track record of successfully launching products, campaigns, and driving market growth in the APAC region.
- Strong strategic thinking and project management skills, with the ability to manage complex, multi-faceted initiatives.
- Experience in managing affiliate and community channels as part of GTM campaigns.
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
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