Marketing and Sales Director
5 days ago
**Job Summary:**
We are seeking a seasoned professional to join our team as Deputy Head – Marketing. As a key member of our management team, you will be responsible for driving business growth through strategic marketing initiatives and sales efforts.
**About the Role:**
The ideal candidate will have a strong background in the MICE industry, with at least 7 years of experience in a supervisory role. You will be responsible for developing new business opportunities, maximizing retention rates, and creating cost-effective sales action plans aligned with our Marketing Plan.
**Key Responsibilities:**
- Develop new business opportunities from existing and new clients, both local and international.
- Maximize retention rates by soliciting feedback from event organizers and ensuring customer satisfaction.
- Create and implement cost-effective sales action plans aligned with HKCEC's Marketing Plan.
- Analyze market trends to develop effective sales strategies and improve service competitiveness.
**Requirements:**
- Degree in Business, Marketing, Tourism, or Hotel Management preferred.
- Minimum of 7 years of experience in the MICE industry, with at least 3 years in a supervisory role.
- Strong strategic planning and analytical skills.
- Knowledge of event management systems and applications.
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