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APAC Product Manager

1 week ago

Hong Kong, Central and Western District, Hong Kong SAR China MSCI Inc Full time
Key Responsibilities:
  • Work closely with senior members of the marketing team in PR, content, design, digital, events, and product to develop marketing strategies and initiatives for the APAC region.
  • Engage with internal stakeholders to refine messaging and positioning for research and product campaigns to meet the evolving needs of the APAC markets.
  • Develop regional personas for new client segments such as banks, wealth management, and insurance in various local markets, including Japan, Mainland China, and Australia.
  • Determine success criteria, efficacy, and ongoing optimization opportunities for APAC specific campaigns using campaign analytics.