Product Lead for Customer Acquisition

7 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full time

We are seeking a Product Lead for Customer Acquisition to join our team. In this role, you will be responsible for developing and executing growth strategies that promote user acquisition and retention.

About the Team

You will lead cross-functional teams to design and develop growth initiatives that foster a competitive market presence. Your expertise in data analysis and agile methodologies will enable you to identify and prioritize opportunities for growth and measure the effectiveness of your efforts.

Key responsibilities include:

  • Developing and executing growth strategies for our products
  • Collaborating with cross-functional teams to develop and test hypotheses for growth experiments
  • Analyzing data and metrics to measure the effectiveness of growth efforts and inform decision making
Requirements

To succeed in this role, you should have:

  • 3+ years of experience in product management, data analytics, or a related field
  • Solid background in agile methodologies, data-driven strategy, and data analysis
  • Intermediate proficiency in SQL and experience using data to inform decision making
Benefits

We offer a comprehensive benefits package, including L&D programs, education subsidy, wellness and meal allowances, and comprehensive healthcare schemes.



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