AVP/Director, Bancassurance Proposition

1 week ago


Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time
Bancassurance Proposition and Penetration

As a key member of our Bancassurance team, you will be responsible for developing and executing strategies to deepen our partnership with banks and drive business growth. Your expertise in client proposition, segmentation, and portfolio management will be instrumental in identifying opportunities to enhance our bancassurance products and services.

Key Responsibilities:
  • Collaborate with marketing and communication teams to develop messaging and marketing collateral that articulates the value and benefits of our products and services to bank clients.
  • Gain an in-depth understanding of client segment needs, market trends, and competitive landscapes to identify business opportunities through the development of co-branded partnership solutions.
  • Launch targeted segment campaigns, cross-selling initiatives, and co-branded products and services to enhance customer acquisition and retention.
  • Work closely with Legal and Compliance teams to ensure all partnership initiatives and advertisements adhere to relevant regulations and rules.
  • Maximize partnership initiatives through a variety of online and offline advertisement and social media platforms to increase media exposure in a cost-efficient manner.
Bancassurance Sales and Tactical Programs

You will partner with Bank and Bancassurance sales management teams to develop sales incentives and tactical programs to achieve target business mix and partnership goals. Your expertise in sales engagement programs will be essential in motivating sales teams and driving business results.

Requirements:
  • 10+ years of marketing experience with a focus on client proposition/segmentation/portfolio management/client incentives.
  • University degree in a business or marketing-related field.
  • Experience in the bancassurance field is preferred.
  • Good understanding of bancassurance business models and drivers.
  • Experience working in a data-driven environment.
  • Expertise in product proposition, development, strategic planning, and marketing communications.
  • Results-oriented with strong problem-solving, data analytics, communication, and interpersonal skills.
  • Strong logical sense and detail-minded.
About Us

We are an equal opportunity employer and welcome applications from all qualified candidates. We offer a competitive salary, MPF, group life and group medical insurance, and excellent career development opportunities to the right candidate.



  • Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time

    Job DescriptionAs a key member of the Sun Life team, the AVP/Director, Client Propositions will play a critical role in developing and executing strategies to drive business growth and client engagement in the bancassurance space.Key Responsibilities:Develop and implement annual business plans and strategies to drive partnership growth and client...


  • Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time

    Bancassurance Proposition and PenetrationAs a key member of our Bancassurance team, you will be responsible for developing and executing strategies to deepen our partnership with banks and drive business growth. Your expertise in client proposition, segmentation, and portfolio management will be instrumental in identifying opportunities to enhance our...


  • Hong Kong, Central and Western District, Hong Kong SAR China Company 28 - Manulife (International) Limited Full time

    About the RoleWe are seeking a highly motivated and result-driven Senior Manager to join our Bancassurance team. As a key member of our team, you will be responsible for supporting our bank partner in achieving sales targets.Key ResponsibilitiesFormulate and implement business and resource plans for the Bancassurance team in collaboration with the AVP and...


  • Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time

    Bancassurance Leadership RoleWe are seeking a seasoned professional to lead our bancassurance efforts, driving strategic partnerships and business growth.Key Responsibilities:Develop and execute bancassurance strategies, collaborating with cross-functional teams to drive business results.Facilitate partnership meetings and committees to oversee business...


  • Hong Kong, Central and Western District, Hong Kong SAR China Company 28 - Manulife (International) Limited Full time

    About the RoleWe are seeking a highly motivated and result-driven Senior Manager to join our Bancassurance team in Hong Kong. As a key member of our team, you will be responsible for supporting our bank partner in achieving sales targets and driving business growth.Key ResponsibilitiesAssist the AVP and Channel Director in formulating, building, developing,...


  • Hong Kong, Central and Western District, Hong Kong SAR China Company 28 - Manulife (International) Limited Full time

    About the RoleThis is an exciting opportunity to join our Bancassurance team as a Senior Manager, where you will play a key role in supporting our bank partner in achieving sales targets. As a highly motivated and result-driven individual, you will be responsible for building relationships, driving sales, and delivering exceptional partnership with our...


  • Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time

    Job Title: Product Proposition DirectorAt Sun Life, we are seeking a highly skilled and experienced Product Proposition Director to lead our Product Proposition Team in driving the entire product development cycle of non-H&A products. The successful candidate will be responsible for leading market research, product innovation, and product management to...


  • Hong Kong, Central and Western District, Hong Kong SAR China AIA International Limited. Full time

    About the RoleWe are seeking a highly skilled and experienced professional to join our marketing and distribution team in Hong Kong. As a key member of our team, you will play a vital role in advancing our movement to create a healthier, more sustainable future for everyone.As a Product Proposition Specialist, you will be responsible for formulating and...


  • Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time

    Job SummaryThe Product Proposition Director will lead a team to drive the entire product development cycle of non-H&A products for achieving Sun Life's business strategy. This includes research on market trends and clients' needs, product innovation and design, implementation and management, as well as product promotion.Key ResponsibilitiesMonitor market...


  • Hong Kong, Central and Western District, Hong Kong SAR China FWD Life Insurance Corporation Full time

    About FWD Life Insurance CorporationFWD Life Insurance Corporation is a leading pan-Asian life insurance business with a strong presence in 10 markets, serving over 11 million customers. Our mission is to make the insurance journey simpler, faster, and smoother, with innovative propositions and easy-to-understand products, supported by digital technology.The...


  • Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time

    Job SummaryThe Sales Training Director will be responsible for formulating overall sales training strategies for the bancassurance channel, aligning with the overall banca business directives of Sun Life. This includes developing, implementing, and monitoring bancassurance training development strategies based on the performance of new and existing frontline...


  • Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time

    Job DescriptionAs a key member of the Sun Life team, you will lead the Product Proposition Team to drive the entire product development cycle of non-H&A products (Saving/Protection) for achieving the Company's business strategy.Key ResponsibilitiesMonitor market trends and clients' needs to identify potential business opportunities and improve product...


  • Hong Kong, Central and Western District, Hong Kong SAR China Turner & Townsend Full time

    Job DescriptionThe Infrastructure Director Asia is responsible for leading the growth of the Turner & Townsend Infrastructure business in Asia. This role requires a strong foundation in infrastructure development and a proven track record of delivering major projects and programmes.Key ResponsibilitiesCollaborate with global teams to develop compelling...


  • Hong Kong, Central and Western District, Hong Kong SAR China Turner & Townsend Full time

    Job DescriptionThe Infrastructure Director Asia is responsible for leading the growth of the Turner & Townsend Infrastructure business in Asia. This role requires a strong foundation in infrastructure development and delivery, with a proven track record of leading high-profile projects and programmes.Key ResponsibilitiesCollaborate with global teams to...


  • Hong Kong, Central and Western District, Hong Kong SAR China China CITIC Bank International Limited Full time

    Job Title: AVP, Business Operational RiskChina CITIC Bank International Limited is seeking a highly skilled and experienced professional to join our team as an AVP, Business Operational Risk. This role is responsible for facilitating the identification, assessment, measurement, mitigation, and monitoring of operational risk in assigned areas.Key...


  • Hong Kong, Central and Western District, Hong Kong SAR China Aon Full time

    Unlock Your Potential as a Director - Credit Solutions, Commercial Risk AsiaAon is a global leader in risk management and insurance, and we're seeking a talented Director - Credit Solutions, Commercial Risk Asia to join our team.As a Director - Credit Solutions, Commercial Risk Asia, you will be responsible for developing Aon's asset finance financial...


  • Hong Kong, Central and Western District, Hong Kong SAR China Sun Life Full time

    Job DescriptionAs a key member of the Sun Life team, you will be responsible for developing and implementing sales training strategies that drive business growth and excellence in bancassurance. Your expertise will be instrumental in enhancing the skills and knowledge of our sales force, ensuring they are equipped to deliver exceptional customer experiences...

  • Strategic Director

    4 weeks ago


    Hong Kong, Central and Western District, Hong Kong SAR China Manulife Full time

    Job DescriptionThe OpportunityWe are seeking a highly skilled and experienced Director/Associate Director to join our Strategy Office in Hong Kong. As a key member of our team, you will be responsible for driving the development and execution of our company's long-term strategy and key strategic initiatives for Hong Kong.About the RoleDevelop and implement...


  • Hong Kong, Central and Western District, Hong Kong SAR China KPMG China Full time

    About the RoleWe are seeking a highly skilled and experienced professional to join our team as a Strategic Director, Deal Advisory. In this role, you will be responsible for leading the development of business strategies and value propositions for our clients across key areas including growth, customer, digital, and operational excellence.Key...


  • Hong Kong, Central and Western District, Hong Kong SAR China China CITIC Bank International Limited Full time

    Job Title: AVP/VP, Business Operational RiskChina CITIC Bank International Limited is seeking a highly skilled and experienced professional to join our team as an AVP/VP, Business Operational Risk. This role will be responsible for facilitating the identification, assessment, measurement, mitigation, and monitoring of operational risk in assigned areas.Key...