Digital Lending Product Strategist

5 days ago


Hong Kong, Central and Western District, Hong Kong SAR China HSBC Full time

Unlock Your Potential in Trade and Receivables Finance

HSBC is a global leader in trade and receivables finance, with a presence in over 60 countries and a team of over 4,500 people.

We are seeking a high-calibre professional to join our team as a Manager, Campaign and Channels Management, responsible for increasing brand recognition and generating revenue through strategic marketing campaigns for digital lending products across online and offline channels.

Key Responsibilities

  • Utilize expertise as a Subject Matter Expert to develop and execute marketing campaigns that drive revenue growth and brand awareness.
  • Work closely with internal stakeholders to oversee all aspects of marketing campaigns management, from setting campaign objectives to analysing performance metrics.
  • Conduct extensive market research to define and highlight HSBC's unique propositions against competitors.

Requirements

  • Bachelor's degree in business or a related field, or equivalent experience.
  • Strong commercial sense and ability to think strategically.
  • Candidates with solid experience and knowledge related to digital lending products are highly desirable.
  • Proven experience in project and campaign management in both online and offline channels.
  • Strong organisational, analytical, negotiation, communication, teamwork and influencing skills.
  • Able to deliver projects on time with minimal supervision.
  • Excellent communication and interpersonal skills.

About HSBC

HSBC is a global banking and financial services organisation with a presence in over 80 countries. We offer a range of careers across our business, from banking and finance to marketing and technology.



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