Retail Director

5 days ago


Hong Kong, Central and Western District, Hong Kong SAR China VX Recruitment Full time

About the Position VX Recruitment is proud to partner with a prominent retail chain in their search for an E-Commerce and Marketing Director. This senior leadership role offers a unique opportunity to develop and implement a digital marketing strategy that drives business growth and enhances customer experience.

Key Responsibilities

  • Develop and execute a comprehensive digital marketing plan that aligns with company goals and objectives.
  • Drive brand awareness and maximize eCommerce conversions through a multi-channel approach.
  • Engage existing and potential customers using social media, email marketing, and other digital channels.
  • Leverage retail locations for O2O (online-to-offline) business opportunities and enhance customer experience.
  • Lead initiatives to increase online traffic to the ePlatform and connect to offline channels.
  • Utilize CRM and loyalty data to enhance retail market penetration online and offline.
  • Establish a supply chain and customer service framework for online fulfillment.

Requirements

  • University degree in Digital Marketing, Marketing, Communications, or related field.
  • Minimum 10 years of retail and eCommerce experience.
  • Knowledge of eCommerce and omnichannel strategies.
  • Understanding of consumer behavior in Hong Kong, Macau, Mainland China, and Singapore.
  • Up-to-date with digital marketing technologies and practices.
  • Proactive, dynamic, and positive attitude.
  • Strong leadership and collaboration skills.
  • Strong business acumen and numerical proficiency.
  • Excellent influencing and negotiation skills.

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