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Digital Growth Expert
2 weeks ago
We are looking for a skilled Digital Growth Expert to join our team at MCG Talent. As a key member of our marketing department, you will be responsible for developing and executing comprehensive paid social strategies that drive user acquisition, engagement, and revenue growth.
The ideal candidate will have a proven track record in scaling global paid social campaigns and managing high-performing teams. With 8+ years of experience in paid social media marketing, you will be able to leverage your expertise to optimize campaign performance and achieve business objectives.
In this role, you will collaborate with cross-functional teams to develop cohesive strategies and ensure alignment with business goals. Your strong analytical skills and knowledge of paid social platforms and analytics tools will enable you to interpret complex data and make informed decisions.
A successful Digital Growth Expert at MCG Talent will possess excellent communication and presentation skills, with a passion for innovation and staying updated on industry trends. Experience in TradFi, Crypto, i-gaming, or sports is a plus.
The role offers opportunities for growth and development, with a focus on building high-performing teams and driving business results. If you are a strategic thinker with a passion for digital marketing, we encourage you to apply for this exciting opportunity.
- Develop and execute effective paid social strategies aimed at acquiring global users, enhancing engagement, and driving revenue growth.
- Oversee the planning, execution, and optimization of large-scale paid social campaigns across platforms like Facebook, Instagram, LinkedIn, TikTok, Snapchat, and Twitter.
- Manage and mentor a team of paid social specialists, cultivating a culture of excellence, creativity, and innovation.
- Collaborate with leaders in organic marketing, creative, performance marketing, product, and analytics to develop cohesive and unified strategies.
- Assess and improve campaign performance using advanced A/B testing, audience segmentation, and creative experimentation to achieve the best results.
