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Crypto Business Development Manager
1 week ago
Position Overview:
OSL is seeking an experienced Business Development Manager to drive our user acquisition and brand growth in Hong Kong. The ideal candidate will have a strong background in channel marketing, business development, and KOL partnerships , with a proven ability to execute successful marketing campaigns.
Key Responsibilities
- Business Development: Source, approach, and negotiate with potential channel partners, such as KOLs and corporate partners. Striving for win-win partnerships that lower costs while identifying the best marketing strategies to convert users.
- KOL development: Develop good relationships with local and international KOLs, and create campaigns in collaboration with them. Maintain good community programs and host regular community events to effectively promote OSL brand image.
- Growth and Funnel Optimization: Continuously monitor the conversion funnel with each KOL, uncover consumer insights, and improve the conversion process. Take a data-driven approach to optimize user growth and funnel efficiency.
- Campaign Execution: Execute marketing campaigns in collaboration with the marketing leader, providing consumer insights to optimize future campaigns. Ensure that the brand image and main messages are communicated effectively and correctly.
Qualifications
- 4+ years in business development or KOL partnership development , preferably in fields related to Web3/crypto or fintech .
- Education degree related to finance/accounting/investment is preferred.
- Excellent communication and negotiation abilities.
- Data-driven with a familiarity with funnel optimization.
- Driven and hardworking, while maintaining an open and collaborative mindset.
- English speaking fluency and Mandarin speaking fluency is a plus.
Position Benefits & Advantages
- Friendly and collaborative working environment.
- Competitive compensation package and annual holidays.
Mid-Senior level
Employment typeFull-time
Job functionBusiness Development and Sales
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