Senior Product Manager, Paid Ads
5 days ago
OKX will be prioritising applicants who have a current right to work in Hong Kong, and do not require OKX's sponsorship of a visa.
Who We AreAt OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
About The OpportunityWe are seeking a Senior Product Manager to drive the strategy and development of our Paid Ads Platform, enabling performance marketing teams to implement data-driven, ROI-focused campaigns. In this role, you will assess current processes, identify pain points, and create a high-impact paid ads strategy. You'll manage the entire product lifecycle, from requirements gathering and roadmap planning to platform delivery, with a focus on campaign management, ROI analysis, creative optimization, and A/B testing.
What You'll Be Doing- Strategic Roadmap & Analysis : Evaluate the current paid ads system, identify key gaps, and create a data-driven paid ads strategy.
- Product Development : Drive end-to-end development, ensuring platform capabilities meet performance marketing needs.
- Campaign & Channel Optimization : Build tools for efficient ad distribution, campaign management, and optimization.
- Data & Analytics : Develop dashboards for ROI tracking, A/B testing, and data analysis to support data-driven campaign adjustments.
- Creative Optimization : Establish systems for creative management, tracking, and performance testing.
- Cross-functional Collaboration : Partner with marketing, content, SEM, and analytics teams to align on product goals and functionality.
- Industry Awareness : Stay informed of trends and best practices in paid ads and digital marketing.
- 5+ years in product management, ideally with experience in paid ads, digital marketing, or ad tech.
- Expertise in data analysis, A/B testing, and campaign performance metrics.
- Strong familiarity with digital marketing tools (Google Ads, Facebook Ads, LinkedIn) and campaign monetization.
- Proven knowledge of paid ads and digital marketing across social media, SEM, and programmatic channels.
- Excellent project management skills, with an ability to prioritize effectively and thrive in a fast-paced environment.
- Strong communication skills and proven ability to work cross-functionally.
- Interest in the crypto or Web3 industry.
- Experience in ad tech, martech, or building tools for performance marketing teams.
- Chinese language proficiency for collaboration with Chinese-speaking engineers is a nice-to-have.
- L&D programs and Education subsidy for employees' growth and development.
- Various team building programs and company events.
- Wellness and meal allowances.
- Comprehensive healthcare schemes for employees and dependants.
- More that we love to tell you along the process
* indicates a required field
First Name *
Last Name *
Email *
Phone
Resume/CV
Accepted file types: pdf, doc, docx, txt, rtf
Please indicate if you are a Hong Kong Citizen, Permanent Resident, or if you require a work pass to work and reside in Hong Kong. For work pass holders, kindly also specify which pass you are currently holding, if applicable. *
What is your notice period to your current employer? * Select...
Where are you currently employed or where were you last employed? *
#J-18808-Ljbffr-
Paid Ads Platform Manager
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full timeThe Senior Product Manager will be responsible for leading the development of our Paid Ads Platform, working closely with cross-functional teams to identify opportunities and drive implementation. Your expertise in digital marketing and ad tech will enable you to develop a deep understanding of our customers' needs and preferences, informing the development...
-
Senior Product Strategy Manager, Paid Ads
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full timeHong Kong, Hong Kong SAR OKX will be prioritising applicants who have a current right to work in Hong Kong, and do not require OKX's sponsorship of a visa. Who We Are At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet,...
-
Paid Advertising Specialist
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full timeWe're a leading crypto exchange, and we're looking for a Senior Manager of Paid Ads Product Strategy to drive and optimize our global paid advertising strategies.This role combines data-driven campaign management and platform expertise to deliver measurable business impact across key channels.You'll work closely with performance marketing and...
-
Paid Search Director
10 hours ago
Hong Kong, Central and Western District, Hong Kong SAR China Crypto Full timeAs a Paid Search Director, you will oversee all aspects of our paid search campaigns across key search engine platforms like Google Ads, Microsoft Advertising, and Apple Search Ads amongst others. Your primary responsibility will be to grow global user acquisition for both web and app. You will work cross-functionally with organic marketing, data, and...
-
Paid Marketing Manager
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Linjer Full timeFounded in 2014, Linjer is a design studio with a goal of making it easier for people to invest in long-lasting, quality products. ("Linjer" means "lines" in Norwegian -- we have Scandinavian roots.) We started Linjer because we were fed up with choosing between unsustainable fast fashion products and overpriced luxury goods. We love quality but don't love...
-
Paid Advertising Director
18 hours ago
Hong Kong, Central and Western District, Hong Kong SAR China MCG Talent Full timeAbout the RoleThis strategic thinker will lead a team of specialists in managing multimillion-dollar budgets and delivering quantifiable results.Manage and optimize large-scale PPC campaigns across multiple platforms.Develop and implement effective paid search strategies, utilizing data analytics and performance insights to drive business growth.Cultivate...
-
Senior Campaign Manager
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full timeAt OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.We're a trusted brand by hundreds of large institutions seeking access to crypto markets, and we're backed by our Proof of Reserves.We're seeking a Senior Manager of Paid Ads Product Strategy to drive and optimize our global paid advertising...
-
Ad Operations Specialist
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China KAYAK Full timeKAYAK, part of Booking Holdings (NASDAQ: BKNG), is the world's leading travel search engine. With billions of queries across our platforms, we help people find their perfect flight, stay, rental car, cruise, or vacation package. We're also transforming the in-travel experience with our app and new accommodation software. For more information, visit As an...
-
Paid Advertising Manager
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Linjer Full timeSalary and BenefitsWe offer a highly competitive salary, benchmarked against industry standards. Our team members enjoy a dynamic and multicultural environment, with opportunities for growth and development.As a Paid Marketing Manager, you will be responsible for leading our paid marketing efforts across various channels. Your primary mission is to drive...
-
Global Paid Social Lead
7 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Crypto Full timeAbout the Role:We are seeking an experienced Senior Paid Social Director to lead our global paid social efforts. The successful candidate will have a proven track record of scaling global paid social media campaigns and managing high-performing teams.Key Responsibilities:Campaign Strategy Development: Develop and execute best-in-class paid search strategies...
-
Digital Marketing Analyst, Paid Media
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China The Egg Company Ltd Full timeAbout the Position Are you a smart, ambitious person seeking a challenging career with a company that values growth and collaborating with global clients? If that describes you, we want to hear from you The Egg, a Google Premier Partner, is on the lookout for Digital Marketing Analysts to join our talented and growing team of international digital experts...
-
Paid Growth Manager
6 days ago
Hong Kong, Central and Western District, Hong Kong SAR China ZA Full timeDrive business growth (e.g., new acquisition) through paid advertising for invest business units. Manage and optimize CPA to meet business targets from invest business units. Perform end-to-end funnel analysis and compile meaningful and actionable insights to identify strategic growth marketing opportunities. Collaborate cross-functionally to drive the...
-
Paid Media Professional
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China The Egg Company Ltd Full timeWe're looking for a Paid Media Professional to join our growing team of digital experts. As a key member of our team, you'll be responsible for developing and executing paid media strategies that drive business growth and customer engagement.In this role, you'll have the opportunity to work with a variety of global clients, developing and implementing...
-
Digital Marketing Strategist
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full timeAs a Senior Product Manager at OKX, you will be responsible for driving the strategy and development of our Paid Ads Platform. This platform enables performance marketing teams to implement data-driven, ROI-focused campaigns.Your key responsibilities will include assessing current processes, identifying pain points, and creating a high-impact paid ads...
-
Digital Fintech Lead for Paid Search Growth
4 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Crypto Full timeJob DescriptionAs a key member of our Crypto team, you will be responsible for driving global user acquisition through paid search campaigns across various platforms. Your primary focus will be on growing our online presence and ensuring cohesive strategies with our organic marketing, data, and analytics teams.Key Responsibilities:Oversee and manage paid...
-
Fintech Paid Search Strategist
5 hours ago
Hong Kong, Central and Western District, Hong Kong SAR China Crypto Full timeAbout the RoleAs a Paid Search Director at Crypto, you will oversee all aspects of our paid search campaigns across key search engine platforms. Your primary responsibility will be to grow global user acquisition for both web and app.Main ResponsibilitiesDevelop and execute best-in-class paid search strategies focused on global user acquisition.Drive...
-
Digital ad operations executive
3 weeks ago
Hong Kong, Central and Western District, Hong Kong SAR China ViuTV Full timeViu TV is seeking a self-motivated and detail-oriented Ad Operations Executive to join our growing digital ad operations team. The successful candidate will assist in the execution, monitoring, and optimization of digital advertising campaigns using Google Ad Manager (GAM). Key Responsibilities: Assist in the setup, execution, and management of digital...
-
Performance Marketing Leader
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full timeThe Senior Product Manager will play a key role in shaping the future of our Paid Ads Platform, driving business growth through innovative solutions. With your expertise in digital marketing and ad tech, you will lead the development of our platform, working closely with cross-functional teams to identify opportunities and drive implementation.What We Look...
-
Digital Marketing Strategy Lead
5 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Tbwa ChiatDay Inc Full timeHong Kong is a major hub for crypto exchange, and OKX is at the forefront of this industry.We're seeking a Senior Manager of Paid Ads Product Strategy to drive and optimize our global paid advertising strategies. This role combines data-driven campaign management and platform expertise to deliver measurable business impact across key channels.Sitting within...
-
Senior Mobile Ad Operations Specialist
2 days ago
Hong Kong, Central and Western District, Hong Kong SAR China Apogeemobi Full timeJob DescriptionThe Senior Mobile Ad Operations Specialist will be responsible for planning, launching, and optimizing mobile ad campaigns across various platforms to drive campaign performance and profitability. This role requires a strong understanding of traffic buying and user acquisition metrics, as well as hands-on experience with DSPs, ad networks, and...