Senior Mobile Ad Operations Specialist

2 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China Apogeemobi Full time
Job Description

The Senior Mobile Ad Operations Specialist will be responsible for planning, launching, and optimizing mobile ad campaigns across various platforms to drive campaign performance and profitability. This role requires a strong understanding of traffic buying and user acquisition metrics, as well as hands-on experience with DSPs, ad networks, and mobile tracking tools.


Responsibilities
  • Develop and execute mobile ad campaigns that meet or exceed business targets.
  • Build and maintain relationships with traffic sources to ensure optimal campaign performance.
  • Analyze campaign data to identify areas for improvement and implement changes accordingly.
  • Work closely with cross-functional teams to align on business objectives and campaign strategies.
  • Stay up-to-date with industry trends and best practices to continuously improve campaign performance.


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