Segment Marketing Pro: Banking Growth

Responsibilities Design and deliver creative customer centric and customer value management (CVM) marketing strategies, product cross‑selling and other portfolio growth campaigns by addressing segment characteristics to improve customer profitability, customer loyalty and product penetration rates and to deliver the business objectives. Drive contextual...

A leading financial institution in Hong Kong is seeking an AVP/VP for Local Segment Management. This role involves developing marketing campaigns, analyzing performance metrics, and ensuring compliance in retail banking operations. The ideal candidate will have a Bachelor’s degree, at least 8 years of banking experience, and strong knowledge of customer...

AVP/VP, Local Segment Management (Retail Banking Department) Develop marketing campaigns and initiatives to attract and acquire customers within the segment Adopt technologies to identify business opportunities, develop marketing and tactical campaign and create value for customers, employees and other stakeholders Monitor and analyze key performance...

Customer Segment & Experience Professional Add expected salary to your profile for insights Manage and grow segment portfolio through product penetration and channel usage Develop competitive customer value proposition for each banking segment & subsegment via personas development Strategize and formulate the effective business model for expanding all...

A major banking institution in Hong Kong is looking for a Customer Segment & Experience Professional. The individual will manage customer segments and develop strategies to enhance customer engagement and loyalty. Candidates should have a degree in Business Administration or a related field, along with experience in retail banking and strong analytical...

An international bank is seeking a proactive Director for Product and Segment Management to evaluate client onboarding and lending solutions. The role involves collaborating with teams to improve performance and manage risks in client acquisition. Ideal candidates will have over 5 years of experience in banking, strong business analysis skills, and proven...

Director, Product and Segment Management Job Summary We are seeking a skilled and proactive Director to evaluate the entire systems, processes, and implementation design for client onboarding and lending solutions. In addition to analyzing current business needs and recommending optimal strategies to support our evolving objectives, the candidate will...

A well-established consumer electronics company in Hong Kong seeks a Marketing Manager to manage communications and e-commerce functions. The successful candidate will oversee online operations, coordinate promotions, and handle budgets. Requirements include a higher diploma in Marketing or related fields, 5 years of experience in retail, and proficiency in...

Responsibilities Overall marketing and communications functions including ecommerce management, multi‑channels marketing & promotion strategies, advertising, media communications, event management, marketing collaterals & publication materials, CRM etc. Work independently for the online shop: builtinpro.hk, including back‑end operation & management....

A leading banking institution in Hong Kong is seeking a Senior Investment Product Specialist to enhance its Private Banking services. The role involves formulating investment product marketing strategies, supporting frontline staff, and contributing to the high-net-worth segment's growth. Ideal candidates will possess a university degree, relevant...