Marketing Executive

3 months ago

Hong Kong, Hong Kong SAR China Cathay Pacific Airways Limited Full time
Role Introduction

Reports To: Assistant Marketing Manager

The Marketing Executive is accountable for producing and delivering world class marketing solutions for the Cathay programme and the partners. The role is responsible for formulating industry specific marketing strategies and conceptualising & delivering marketing activity across all Cathay and Asia Miles’ touchpoints and will be working closely with marketing agencies on content development, etc. 

Key Responsibilities
Implement marketing campaigns with the purpose of supporting our business partners’ marketing requirements and the company’s business objective. Assist in designing and implementing marketing campaigns via multiple channels including eDM, social media, digital paid media and key opinion leaders (KOL), etc. Manage content for marketing campaigns, ensuring it is delivering the brand promise and adhering to brand guidelines. Collaborate with internal stakeholders, such as Data Analytics, Business Development and Channel Marketing, for the planning and execution of marketing initiatives. Identify the right target market segmentation and design campaign workflow with marketing tools to deploy email marketing campaigns. Prepare post campaign reports to monitor and evaluate campaign effectiveness. Collaborate with internal and external teams to analyse campaign results, collect member behaviour insights and share with partners for future marketing initiatives Requirements
University degree in Marketing, Communications, Business or other related disciplines. 2-3 years of relevant content development and/or marketing campaign management experience. Experience in Advertising/Media agencies will be an advantage. Experience in Digital Marketing (eDM, social media marketing) and vendor management required. Must have good analytical, data management and project management skills. Knowledge in using database management software and campaign management tool (Adobe Campaign/Marketing Cloud) will be a plus but not a must. Knowledge in marketing landscape in ecommerce space will be highly preferred. Strong interpersonal and communications skills. Excellent written and verbal communication skills in both Chinese and English. Personal & Application Information

Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Data Protection Officer.

  • Marketing Executive

    2 months ago

    hong kong, Hong Kong SAR China Global Executive Consultants Ltd. Full time

    Our client, a well-known Luxury Brand, is looking for a high-caliber person to fill the position. Job Duties Support the team on full spectrum marketing activations implementation and execution, including PR, media, social, Trade, CRM and Visual Merchandising. Coordinate and communicate among HQ, internal teams, agencies, boutiques, and any external...

  • E-Commerce Store Manager

    3 weeks ago

    Hong Kong, Central and Western District, Hong Kong SAR China Hustler Marketing Full time

    About the Role:The E-Commerce Store Manager at Hustler Marketing will spearhead the launch of our own e-commerce store as a digital marketing agency. This involves leading the development and execution of our online store strategy, from conception to implementation.You'll be responsible for developing, building, managing, and optimizing our online e-commerce...

  • E-Commerce Store Manager

    3 weeks ago

    Hong Kong, Central and Western District, Hong Kong SAR China Hustler Marketing Full time

    About the Role:The E-Commerce Store Manager at Hustler Marketing will spearhead the launch of our own e-commerce store as a digital marketing agency. This involves leading the development and execution of our online store strategy, from conception to implementation.You'll be responsible for developing, building, managing, and optimizing our online e-commerce...

  • HR Executive

    4 weeks ago

    Hong Kong, Hong Kong SAR China Merison Marketing Sdn Bhd Full time

    About therole Weare looking for an experienced HR Executive to join our dynamicteam at MERISON (M) SDN BHD. As an HR Executive, you will play acrucial role in supporting the overall human resources functionwithin our organisation. This is a full-time position based inMelaka, Melaka. Whatyou'll be doingAssistingin the recruitment and selection process,...

  • Marketing Executive

    2 months ago

    Hong Kong, Central and Western District, Hong Kong SAR China China Mobile International Limited Full time

    **Job Summary**China Mobile International Limited is seeking a highly skilled and experienced Marketing Executive to join our team. As a Marketing Executive, you will be responsible for developing and implementing marketing strategies to promote our international roaming services.**Key Responsibilities**Conduct market research and analysis to identify trends...

  • Marketing Executive

    2 months ago

    hong kong, Hong Kong SAR China Classy Wheeler Limited Full time

    Marketing Executive / Senior Marketing Executive - SC Client Description Our client, a well-known home-ware store with over 200 branches in Hong Kong, is looking for a Marketing Executive / Senior Marketing Executive to join their expanding team. Job Description Design and implement marketing campaigns through in-store POS, social media, mobile app, and...

  • Marketing Executive

    3 weeks ago

    Hong Kong, Central and Western District, Hong Kong SAR China Hill's Pet Nutrition Full time

    Job Description:The Marketing Executive will be responsible for developing and executing brand plans and strategies to maximize brand awareness and achieve business goals. This includes working with media and creative agencies to develop strategic media plans and advertising assets.The ideal candidate will have a strong understanding of the pet food industry...

  • Marketing Executive

    5 months ago

    Hong Kong, Hong Kong SAR China 生活易 Full time

    You will: Executing online and offline marketing activities to achieve various business objectives; Organizing customer engagement campaigns through social media and different online platforms to grow communities; Liaising with partners and vendors for joint promotion opportunity; Working closely with internal parties for campaign implementation in a...

  • Marketing Executive.

    2 months ago

    Hong Kong, Hong Kong SAR China PCCW Full time

    Marketing Executive Your New Role: Assist the Managers in developing and managing advertising products and solutions on ViuTV, Now TV and other media platforms B2B event development and implementation Analyze and digest marketing and research information to develop advertising sales kits, marketing collaterals, and proposal for sales team...

  • Marketing Director

    3 weeks ago

    Hong Kong, Central and Western District, Hong Kong SAR China Executive Access Full time

    Job Description:As the Head of Regional Marketing for ETF Business, you will be responsible for designing and executing marketing campaigns to support the growth of our ETF business in Asia. You will work closely with our regional sales team to align marketing plans with business objectives and strategic directions.Key Responsibilities:Develop and execute...

  • Marketing Executive

    5 months ago

    Hong Kong, Hong Kong SAR China Hill's Pet Nutrition Full time

    No Relocation Assistance Offered # 160610 - Hong Kong, Hong Kong, China The job is for 1-Year Fixed Term Contract  Job Description: Assist in develop and execute brand plans & strategies to maximize brand awareness and achieve business goals To work with media & creative agencies to develop strategic media plans and advertising assets ...

  • Marketing Executive, Card Marketing

    3 weeks ago

    Hong Kong, Central and Western District, Hong Kong SAR China American Express Full time

    Empower Your Career with American ExpressAt American Express, we're committed to helping our colleagues grow and succeed in their careers. As a Marketing Executive, Card Marketing, you'll play a key role in driving engagement marketing activities, developing marketing campaign assets, and collaborating with internal teams to execute campaigns.Key...

  • Marketing Executive

    5 months ago

    Hong Kong, Hong Kong SAR China HKT Full time

    We are looking for a Marketing Executive to join our Portfolio Marketing team of Consumer Business Group. This role will be responsible for Customer Portfolio Management, and provides a dynamic opportunity for a marketer to work for a brand which is striving for differentiation and continuous growth. Your role:  Conduct market intelligence to...

  • Marketing Executive, Card Marketing

    4 weeks ago

    Hong Kong, Central and Western District, Hong Kong SAR China American Express Full time

    About the RoleWe are seeking a highly motivated and experienced Marketing Executive to join our Card Marketing team at American Express. As a key member of our team, you will be responsible for driving broad-based engagement marketing activities, including Cardmember offer campaigns, outbound marketing initiatives, and local & GBA spend campaigns.Key...

  • Senior Marketing Executive

    1 month ago

    Hong Kong, Central and Western District, Hong Kong SAR China HKT Full time

    Job Title: Senior Marketing ExecutiveAt HKT, we are seeking a highly skilled Senior Marketing Executive to join our team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive go-to-market plans for programs and campaigns aimed at the affluent segment.Key Responsibilities:Develop and support the...

  • Senior Marketing Executive

    2 months ago

    Hong Kong, Central and Western District, Hong Kong SAR China HKT Full time

    Job Title: Senior Marketing ExecutiveAt HKT, we are seeking a highly skilled Senior Marketing Executive to join our team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive go-to-market plans for programs and campaigns aimed at the affluent segment.Key Responsibilities:Develop and support the...

  • APAC Marketing Director

    1 month ago

    Hong Kong, Central and Western District, Hong Kong SAR China Executive Access Full time

    Executive AccessOur client is a leading international asset manager with a growing business in ETF solutions. They partner closely with institutional and intermediary clients to provide global ETF solutions. To cope with the business growth, they're now adding a new head of marketing for ETF business to lead regional marketing initiatives, including product...

  • Marketing Executive

    4 months ago

    Hong Kong, Hong Kong SAR China Asia Tree Preservation, Ltd. Full time

    IntroductionWe are three companies called Asia Tree Preservation, Ltd. (Services), Arbortools (Product Sales), and Institute of Arboriculture Studies (Education). All of our companies focus on trees and tree management covering Services, Product Sales, and Education Programmes supporting clients in Hong Kong and the surrounding region.Services  - We support...

  • Marketing Executive

    1 month ago

    Hong Kong, Hong Kong SAR China E-job agency limited Full time

    Position: Marketing Executive Location:  Kwun Tong Monthly Salary: HKD 15～20K/M（Negotiable） Job description: Facilitate and initiate project implementation of marketing, public relations, social media marketing, advertising and promotional activities for Hong Kong and Macau Market Develop strategic PR content for online and offline marketing...

  • Digital Marketing Executive

    5 months ago

    Hong Kong, Hong Kong SAR China Television Broadcasts Limited Full time

    TVB is seeking a dynamic and driven Digital Marketing Executive to join our Digital & Social Media Marketing Department. The successful candidate will play a critical role in planning and executing digital marketing strategies to promote TVB's brand, increase audience engagement, and drive revenue growth. As a Digital Marketing Executive, you will work...