Marketing Executive

6 months ago


Hong Kong, Hong Kong SAR China Lalamove Full time
At Lalamove, we believe in the power of community. Millions of drivers and customers use our platform to connect and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head-on to find the most innovative solutions for the world’s delivery needs. We are full steam ahead to make Lalamove synonymous with delivery and on a mission to impact as many local communities as we can. We have massively scaled our efforts across the globe and now have our sights on taking our best-in-class technology to the rest of the world. And we need your help to get us thereWe are looking for a Marketing Executive in the Hong Kong marketing team. The ideal candidate can work in fast-growing, diversified, and dynamic environments. He/she will be responsible for delivering content and brand communications across different channels, ensuring that all content created is aligned with Lalamove’s key messages, tone, and voice; and ultimately achieving marketing and business goals in Hong Kong. 

Responsibilities:

Develop the content calendar following the business and marketing directions and global communications framework  Create, edit, proofread, and improve communications content and materials to demonstrate our value proposition and product features to mass consumers, business clients, and also driver-partners Work with various functional teams including Global Marketing, Product & Tech, Operation, and Customer Services teams to deliver engaging content across our app, website, social media, and other media channels Work with PR/ Marketing partners and vendors to manage project timeline and delivery Collaborate with digital marketers and designers to produce high-quality multi-media content Collect market intelligence, provide analyses/insights, and report on content and PR efforts to demonstrate how the effort ties back to the overall business and marketing goals

Requirements:

Bachelor Degree in Journalism & Communications, Marketing or Business related field, with 1-2 years of experience in content planning & development, media, online publication and/or related fields Experiences in working in tech/e-Commerce or FMCG industry will be an advantage Preferably with a solid digital content marketing background, including. SEO, hubspot, basic measurement metrics, etc.  Creative mindset with strong storytelling skills, also detail-oriented Excellent written and verbal in Chinese and fluent in English  A good team player, with a passion for content and communications; proactive, self-motivated, collaborative, and able to meet tight schedules Strong multi-tasking skills, able to fit in a fast-paced and dynamic environment
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