Strategic Marketing Executive
2 weeks ago
We are seeking an experienced Marketing Manager to join our Asia-Pacific (ASP) B2B Marketing team. As a key member of the team, you will be responsible for developing and executing integrated marketing strategies to drive business revenue and brand equity.
About the Role- Develop and execute data-driven marketing programs to support business objectives
- Collaborate with internal stakeholders and agency partners to drive strategic marketing initiatives
- Manage end-to-end delivery of marketing activities, including media planning, events execution, and campaign analysis
- Review campaign performance data to optimize activities and make data-led decisions
- Maintain compliance with governance controls and regulations
- Built strong relationships with internal partners and teams to ensure effective marketing program delivery
- Measure, analyze, and report on marketing initiative performance using data and analytics
- PUSH CREATIVE BOUNDARIES TO DELIVER INNOVATIVE MARKETING SOLUTIONS
- Stay updated on industry trends, competitive intelligence, and customer insights to inform marketing strategy and plans
- Extensive experience in marketing campaigns, with a focus on paid media planning, execution, and optimization
- English fluency is a must; Chinese is a strong advantage
- A track record of delivering successful integrated campaigns and programs that drive measurable business impact
- Excellent project management skills, with the ability to coordinate cross-functional teams and manage multiple priorities
- Proficient in using data and analytics to derive customer insights and measure marketing performance
- Strong understanding of the Corporate and Institutional customer segments, their needs, and the competitive landscape
- Creative mindset with the ability to ideate innovative marketing solutions
- Excellent communication and interpersonal skills, with the capacity to influence and collaborate with stakeholders at all levels
We offer a competitive salary package of $120,000 per year, based on the location of Hong Kong. Our company culture values diversity, inclusion, and continuous professional development. You will have opportunities to grow within an inclusive and diverse environment. Please visit our website for more information about our careers and benefits.
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