Marketing Director
2 weeks ago
We are seeking a highly skilled Marketing Manager to join our Tea Château team. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive marketing strategies to enhance the brand's visibility and drive sales in both direct retail and B2B segments.
Key Responsibilities- Develop and execute marketing plans to increase brand awareness and drive sales
- Manage product positioning, messaging, and go-to-market strategies to successfully launch new products or reposition existing ones
- Oversee digital marketing campaigns across various channels, including social media, email, and online advertising, ensuring alignment with overall business goals
- Analyze customer data to improve customer engagement and retention strategies
- Develop and execute a seamless online and offline marketing strategy that integrates both channels
- Conduct market analysis to identify trends, opportunities, and competitive landscape insights to inform business decisions
- Track and report on marketing and campaign performance metrics, making data-driven decisions to optimize campaigns and achieve targets
- Bachelor's degree in Marketing, Business, or a related field
- Proven track record in product marketing within the retail/consumer industries
- Leadership experience is preferred; ability to inspire and mentor
- Excellent communication, presentation, and influencing skills
- Strong analytical skills with a data-driven mindset
- Fluent in Chinese and English
- A dynamic and innovative work environment
- Opportunities for professional growth and development
- Flexible working schedule that promotes work-life harmony
- Causal wear every day
- Collaborate with a talented and diverse team
- Exclusive employee discounts on our products and more
Vita Green Health Products Co., Ltd. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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