Business Development Manager

4 days ago


Hong Kong, Central and Western District, Hong Kong SAR China CMB Wing Lung Bank Full time
Role Overview

The role of AVP/VP, Local Segment Management at CMB Wing Lung Bank requires a seasoned professional to lead the development and implementation of marketing campaigns and initiatives aimed at attracting and acquiring customers within the local retail banking segment.

Key Responsibilities
  • Develop and execute strategic plans to drive customer acquisition and retention in the retail banking segment.
  • Analyze market trends and competitor activity to identify opportunities for growth and improvement.
  • Collaborate with cross-functional teams to ensure seamless delivery of services and products to customers.
  • Monitor and analyze key performance indicators (KPIs) related to the segment's performance, such as customer acquisition, retention, revenue, and profitability.
Requirements
  • Bachelor's Degree or above in a business-related discipline or equivalent.
  • Minimum 8 years relevant banking experience in the relevant sector is preferable.
  • Strong knowledge of retail banking products and services, digital banking technologies, and market trends.
  • Familiar with customer segmentation strategies and marketing principles.
  • Pleasant and outgoing personality with good interpersonal and communication skills.


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