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Digital Trading Professional

2 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China GroupM Full time
About the Role

We are seeking a skilled Programmatic Trading Executive to join our Programmatic Trading team in Hong Kong. The successful candidate will be responsible for executing campaigns with the Client Development Team and Product & Operations Team closely.

Key Responsibilities
  • Support the Programmatic Trading Team in executing campaigns, ensuring optimal delivery and performance, and reporting any anomalies to the Programmatic Trading Manager.
  • Oversee day-to-day optimization and monitoring of campaigns, identifying opportunities to optimize and improve ROI.
  • Analyze data from ad serving providers like Campaign Manager and conversion tracking to map the complete consumer journey.
  • Deploy testing methodologies on campaigns under the direction of the team leader.