Digital Transformation Leader

4 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China Prudential plc Full time

At Prudential plc, we're committed to being partners for every life and protectors for every future. Our purpose drives everything we do, from creating a culture of diversity and inclusion to supporting our people's career ambitions. We're seeking a talented and results-driven Digital Director to join our Group office as an individual contributor.

This strategic role will play a key part in our digital transformation journey, helping us redefine the digital landscape in the insurance industry and provide a seamless, state-of-the-art experience to our customers. You'll spearhead the delivery and execution of digital projects, ensuring a cohesive and superior digital experience across all digital touchpoints and platforms.

Key responsibilities include:

  • Spearheading the delivery and execution of digital projects, ensuring a cohesive and superior digital experience across all digital touchpoints and platforms.
  • Collaborating with Local Business Units to support and guide the execution of digital initiatives, ensuring they're in sync with group-wide strategic digital priorities.
  • Establishing, managing, and reporting on digital KPIs group-wide and across Local Business Units, setting clear targets and benchmarks for digital performance and customer engagement.
  • Working closely with the Chief Officer, Marketing Technology and Digital to align digital initiatives with broader business goals.
  • Driving the continuous enhancement of digital platforms through user-centric design, innovative technology integration, and regular usability testing.
  • Leading cross-functional teams and working in tandem with stakeholders at all levels to ensure smooth and efficient project delivery.
  • Fostering a data-driven culture, utilizing analytics and user feedback to inform decision-making and prioritize digital enhancements.
  • Crafting and maintaining a digital roadmap that aligns with the group's vision, and adapts to changing market trends and consumer behaviors.
  • Championing digital best practices and processes, including agile project management, to increase efficiency and effectiveness in digital operations.
  • Acting as a digital evangelist within the organization, advocating for digital transformation and the adoption of new technologies and methodologies.
  • Ensuring that all digital initiatives adhere to regulatory standards and privacy laws across multiple jurisdictions.

Requirements include:

  • Bachelor's degree in Digital, Business Administration, Information Technology, or related field; Master's degree or MBA preferred.
  • Minimum of 10 years of experience in digital strategy, project management, or a related field, preferably in the insurance or financial services industry.
  • Proven track record of leading and delivering complex digital projects with quantifiable results.
  • Extensive experience in managing digital platforms and enhancing user experience and usability.
  • Proficiency in digital analytics tools and KPI tracking.
  • Knowledge of current digital trends and technologies.
  • Ability to develop and implement digital strategies that align with business goals.
  • Strong analytical skills with the capability to interpret data and make data-driven decisions.
  • Skilled in setting clear objectives and measuring performance.
  • Exceptional leadership abilities with experience in influencing cross-functional teams.
  • Excellent communication and presentation skills, able to articulate complex digital concepts to a variety of stakeholders.
  • Proven ability to manage and prioritize multiple projects and tasks.
  • Expertise in project management methodologies, including Agile and Scrum.
  • Strong organizational and time management skills.
  • Familiarity with the regulatory environment and digital compliance in Asia.
  • Proficiency in English; fluency in additional Asian languages is an asset.
  • Resilient and adaptable in the face of changing digital landscapes.
  • A passion for delivering superior customer experiences through digital channels.


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