Digital Transformation Leader, APAC

4 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China Assembly Global Full time

At Assembly Global, we are seeking an accomplished Digital Transformation Leader to spearhead our SEO strategy in the APAC region.

About the Role

We offer a competitive salary of $120,000 - $180,000 per annum, depending on experience, plus benefits and opportunities for growth.

In this role, you will be responsible for developing and executing advanced strategic SEO projects, working closely with clients to ensure effective implementation and achieve growth. You will also lead globally and think locally, proposing strategies to improve local search visibility across various platforms.

Key Responsibilities
  • Develop and deliver on the Assembly SEO proposition, steering service expansion across the APAC region.
  • Raise the bar for SEO work by refining the product offering and establishing agency standards.
  • Stay curious about clients' changing business environments, understand industry trends, and position Assembly as a valuable business partner.
  • Identify and implement opportunities for quality and efficiency improvements across work processes and resource allocation.
Requirements

To succeed in this role, you should have:

  • Proven experience as an SEO professional, with a focus on strategy and leadership roles, ideally with 8+ years of SEO experience in a digital media agency.
  • A shared vision to lead and build a SEO subject matter expert hub in APAC, with eagerness to develop and strengthen in-market talent.
  • Exposure to client verticals such as retail, beauty, luxury, consumer electronics, banking & finance, insurance, travel.
  • Proficiency in SEO tools and analytics platforms, including Google Analytics, Google Search Console, and keyword research tools like Screaming Frog, SEMRush, Ahrefs, and more.
  • An understanding of paid media (PPC/Social/Display) and how SEO plays a connected role.
  • Excellent communication and presenting skills to collaborate with cross-functional teams and present findings to stakeholders.
  • Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
  • Fluent English is required, with a major plus if fluent in Korean.
What We Offer

We're part of Stagwell (NASDAQ: STGW), a challenger network built to transform marketing. We operate in a hybrid model with flexibility, allowing you to control your work-life balance. We also believe in making impactful change in society, encouraging volunteer activities during Impact Leave time off from work.

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