Experiential Marketing Director

7 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Lululemon Athletica Full time

Lululemon Athletica is a global leader in the athletic apparel market, dedicated to creating innovative products and experiences that inspire people to live their best lives. We are seeking an experienced Events Experience Manager to join our team and drive the success of our brand.

About the Role

This individual will be responsible for creating the vision and strategy for Events and Experiences across the APAC business, as well as designing experiential concepts and tactics that deliver into brand objectives. They will also lead cross-functional teams and manage relationships with event agencies and third-party suppliers.

The ideal candidate will have 7+ years of experience in experiential marketing, with a proven track record of delivering results through execution. They will also possess excellent communication skills, creativity, strategic thinking, and a strong work ethic. Additionally, they will be able to negotiate, influence, and collaborate with other key decision makers in a complex matrix environment.

Responsibilities
  • Develop integrated marketing strategy in partnership with Brand team for brand experiences and projects
  • Lead cross-functional teams and design experiential concepts and tactics that deliver into brand objectives
  • Project manage, lead and execute large-scale events across APAC
  • Manage relationships with event agencies and third-party suppliers

If you are a motivated and driven individual who is passionate about creating transformational experiences, we encourage you to apply.

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