Aviation Content Strategist

4 days ago


Hong Kong Island, Hong Kong SAR China Airport Authority Hong Kong Full time
Job Description

We are looking for a highly motivated and experienced professional to join our team as a Aviation Content Strategist. This is an exciting opportunity to develop and implement a comprehensive content strategy for the Hong Kong air cargo industry.

About the Role
  • This role requires a deep understanding of the aviation and logistics industry, as well as excellent communication and project management skills.
  • You will be responsible for creating and implementing a content plan that engages stakeholders and supports business objectives.
  • Key responsibilities include developing partnerships with service and data providers, managing online promotional campaigns, and analyzing their effectiveness.
Key Responsibilities
  1. Develop and implement a comprehensive content strategy for the Hong Kong air cargo industry.
  2. Create and curate high-quality content that engages stakeholders and supports business objectives.
  3. Formulate partnerships with service and data providers to support content creation and delivery.
  4. Manage and execute online promotional campaigns to drive engagement and conversion.
  5. Analyze the effectiveness of online promotional campaigns and provide insights for future improvements.
Requirements
  • Bachelor degree in Digital Business, Marketing, Business Administration or related disciplines.
  • Minimum 8 years of working experience in content and portal management and digital marketing business with minimum supervision required. Exposures of working in start-up environment is an added advantage.
  • Experience in working in logistics and aviation industry is a merit.
  • Excellent writing skills in both Chinese and English, experience in editorial work is an added advantage.
  • Strong communication and inter-personal skills in working with internal and external partners, service providers and potential collaboration partners.
  • Meticulous, organized and deliverable of high quality of work.
  • Target driven and result-oriented with strong passion for success.
  • Persistence and willing to work in tight deadlines.
  • Self-starter, quick learner, innovative and creative with can-do attitude.


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