Marketing Content Strategist
2 days ago
We are seeking a proactive and creative individual skilled in utilizing AI and multimedia tools to craft compelling content for both internal and external audiences. As part of the Global Marketing Communications team, the successful candidate will innovate and create a diverse range of content across multiple platforms, tailored to suit a variety of global markets.
About the role:
The ideal candidate will be a dynamic storyteller skilled in creative conceptualization, visual thinking, and writing, adept at turning complex ideas into engaging narratives. They will leverage advanced digital media tools to enhance content creation and deploy AI tools to craft innovative content solutions, ensuring our message engages and resonates with global audiences.
Your responsibilities:
- Multimedia content creation: Develop engaging multimedia content that integrates text, graphics, and video, optimizing it for various platforms using AI-driven tools and analytics.
- AI-enabled content development: Proactively lead initiatives to explore and implement the latest AI technologies in content development to enhance both creativity and efficiency.
- Strategic collaboration: Work closely with internal teams and stakeholders to develop compelling marketing narratives that align with our strategic goals.
- Content management excellence: Efficiently manage content schedules and campaigns across multiple channels to ensure consistent and impactful messaging.
Essential skills and qualifications:
- Excellent command of English with superior writing and editing skills.
- Solid experience in AI content generation and application.
- Strong understanding of B2B marketing and the ability to produce content that engages professional audiences.
- Proficiency in Chinese is a strong plus.
- Familiarity with or a background in architecture, interior design, engineering, or construction is advantageous.
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