Digital Content Developer

4 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Mass Transit Railway Full time

About the Role:

Key Responsibilities
  1. Design and execute a communications strategy to boost brand recognition and attract target audiences to MTR Academy's initiatives.
  2. Maintain and update the website to increase online presence and SEO rankings.
  3. Analyse and present reports on marketing and operational activities.
  4. Collaborate with the supervisor to develop a marketing plan and create engaging digital campaigns.
  5. Negotiate with internal and external parties to facilitate partnerships on school outreach, professional visits, study tours, and departmental events.
  6. Participate in various marketing projects, including conferences, departmental events, and other tasks as needed.
  7. Manage customer inquiries via the hotline and walk-in counter.

Essential Qualifications:

  • Bachelor's degree in Creative Arts, Design, Film Arts, Marketing, or a related field.
  • At least 2 years of relevant work experience.
  • Proficient in Adobe Creative Cloud with expertise in visual communication design, advertising, social media content creation.
  • A team player with excellent creative and graphic skills.
  • Fluent in both written and spoken English and Chinese.
  • Video production experience is mandatory.


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