Event Marketing Manager
2 days ago
At HighLife Asia, we specialize in delivering exceptional experiences through event management, concierge services, and entertainment solutions.
We are seeking a dynamic PR Manager to lead our communications and coordinate with Public Relations / Media agency for a high-profile mega event in Hong Kong.
Key Responsibilities:- PR Strategy Development: Formulate a robust PR strategy tailored for a Hong Kong mega event, including live press announcements and media coverage, in coordination with appointed PR agency.
- Sponsorship: Develop and present a compelling sponsorship package.
- Messaging: Craft and edit essential key messages to ensure consistency and effectiveness. Craft and edit press releases to match the communications calendar, in coordination with event leadership and PR agency.
- Media and Press Engagement: Conduct thorough research and prepare press materials. Engage and manage media relations and outreach. Ensure maximum event exposure.
- Crisis Management: Implement issues troubleshooting method and crisis management strategies, ensuring quick and precise communication.
- Content Creation and Dissemination: Provide key points for panel discussions, keynote speeches, and young leaders' forums promptly in Traditional Chinese and English.
- Summit Documentation: Lead a team to produce a detailed transcript of summit discussions in Traditional and Simplified Chinese and English. Collaborate with the Event Director to draft a white paper summarizing summit insights and recommendations.
- Post-event Analysis: Partner with the Event Director to deliver a comprehensive post-event report, highlighting successes and areas for improvement.
- Proven experience in PR, media and stakeholders relations, as well as event coordination.
- Exceptional trilingual communication skills in English, Putonghua, and Cantonese.
- Strong leadership and organizational abilities.
- Ability to work under pressure and within tight deadlines.
- Experience in managing multicultural teams and international events is desirable.
This role provides a unique chance to oversee the coordination of a highly esteemed summit, working alongside a diverse and talented team.
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