Strategic Marketing Director for Financial Products

5 days ago


Hong Kong, Central and Western District, Hong Kong SAR China KOS International Limited Full time

We are seeking an experienced Strategic Marketing Director to lead our integrated marketing efforts and drive business growth in the financial products space.

About the Role

As a key member of our team, you will formulate and develop strategic marketing programs to acquire and retain customers, manage digital marketing strategies, and oversee branding and communications initiatives for KOS International Limited.

You will be responsible for designing business propositions and formulating online and offline marketing strategies that meet our business objectives. This includes working with product owners to establish marketing plans and achieve customer acquisition and retention goals.

In addition, you will manage digital marketing technology (Martech) to optimize our digital presence and sales objectives, as well as overseeing branding and communications programs to enhance company awareness and safeguard brand reputation.

To succeed in this role, you will need to have extensive knowledge of corporate branding and digital marketing trends, as well as a solid understanding of retail financial products and banking product marketing. You should also possess sound leadership, analytical skills, and strong business acumen.

Responsibilities
  1. Develop and implement comprehensive marketing strategies to drive business growth.
  2. Work closely with product owners to establish marketing plans and achieve customer acquisition and retention goals.
  3. Manage digital marketing technology (Martech) to optimize digital presence and sales objectives.
  4. Oversight of branding and communications programs to enhance company awareness and safeguard brand reputation.
  5. Stay up-to-date with industry trends and developments to ensure our marketing strategies remain effective.
Requirements
  • Degree holder in Marketing, Business Administration, Communication, or related fields.
  • Minimum 10-12 years of experience in integrated marketing in banks or sizable financial firms, with at least 3-5 years in a managerial position.
  • Extensive knowledge of corporate branding and digital marketing trends.
  • Solid understanding of retail financial products and banking product marketing.
  • Sound leadership, analytical skills, and strong business acumen.
  • Proficient in spoken and written English and Chinese (Cantonese and Mandarin).


  • Hong Kong, Central and Western District, Hong Kong SAR China Omni Group Asia Ltd. Full time

    Product Leadership Opportunity at Omni Group Asia Ltd.We are seeking a seasoned product leader to spearhead our product strategy and drive growth in the stock brokerage industry. As Strategic Product Director, you will be responsible for defining and communicating product vision, aligning with company goals, and leading a team of Product Owners to foster a...


  • Hong Kong, Central and Western District, Hong Kong SAR China Manulife Financial Full time

    Job Overview:The Chief Product Officer role assumes responsibility for the entire product strategy and development process, including propositions, pricing, and marketing actuarial. This senior leadership position has a significant impact on the financial performance of Manulife Hong Kong through primary accountability for product strategy, product...


  • Hong Kong, Central and Western District, Hong Kong SAR China Superfund Financial (Hong Kong) Ltd Full time

    **Job Description:**We are seeking a highly skilled and experienced Sales Director to join our team at Superfund Financial (Hong Kong) Ltd. As a key member of our leadership team, you will be responsible for building and managing relationships with high net worth individuals, institutional investors, and distribution partners in the Hong Kong, Singapore,...


  • Hong Kong, Central and Western District, Hong Kong SAR China Choicest Marketing Part time

    We're seeking a talented content creator to join our transformative journey at Choicest Marketing. Our team helps product-focused businesses become recognized brands through strategic marketing and seamless execution.About the JobThis part-time content creator position involves creating engaging video and photo content for brand development. The ideal...


  • Hong Kong, Central and Western District, Hong Kong SAR China Hytech Full time

    Job Description">As a Regional Marketing Director at Hytech, you will be responsible for developing and executing strategic marketing plans that drive business growth and customer engagement. You will lead cross-functional teams to design and implement innovative marketing campaigns across various channels, leveraging your expertise in financial trading and...


  • Hong Kong, Central and Western District, Hong Kong SAR China Dah Sing Financial Group Full time

    About Dah Sing Financial GroupThe Dah Sing Financial Group is a leading financial services conglomerate in Hong Kong offering a wide range of banking, insurance, and financial services through its extensive network. Our core values are built on caring, teamwork, and progressiveness, fostering an environment where everyone can grow and thrive.Job Purpose:To...


  • Hong Kong, Central and Western District, Hong Kong SAR China Dah Sing Financial Group Full time

    About UsThe Dah Sing Financial Group is a leading financial services provider in Hong Kong, Macau and Mainland China. We offer a range of banking, insurance and financial services through our extensive network of over 70 branches.Our ValuesWe are driven by a culture that values caring, teamwork and progressiveness. We believe in creating an environment where...


  • Hong Kong, Central and Western District, Hong Kong SAR China Manulife Financial Full time

    The customer is the focus of everything we do, and millions of end users rely on our products daily. We believe in the value of empowering our professional teams with the resources to solve critical problems for the future of our business, which is why we need you. Manulife HK is seeking a Senior Director/Director, Field Management with a track record in...

  • Strategic Director

    1 week ago


    Hong Kong, Central and Western District, Hong Kong SAR China MedMind Technology Limited Full time

    MedMind Technology Limited is a medical technology startup incubated by Hong Kong Science Park. We are seeking a Strategic Director to lead our initiatives in creating innovative products for healthy ageing.Key ResponsibilitiesOverseeing financial management, ensuring cost-efficiency and budget compliance.Identifying and mitigating risks, resolving...


  • Hong Kong, Central and Western District, Hong Kong SAR China Dah Sing Financial Group Full time

    About Dah Sing Financial GroupThe Dah Sing Financial Group is a leading financial services provider in Hong Kong, offering a comprehensive range of banking, insurance, and related services through its extensive network. Our core values include caring, teamwork, and progressiveness. We recognize the unique strengths and talents of each individual, providing...


  • Hong Kong, Central and Western District, Hong Kong SAR China Manulife Financial Full time

    We're looking for a seasoned professional to join our team as a Senior Director/Director, Field Management. In this role, you will be responsible for driving business growth and development of assigned districts in Regions.Key Expectations:Drive sales, productivity, and headcount growth with gross increase in Special ProfilesDevelop and implement strategies...


  • Hong Kong, Central and Western District, Hong Kong SAR China Hong Kong Exchanges and Clearing Limited (HKEX) Full time

    Job DescriptionAt Hong Kong Exchanges and Clearing Limited, we strive to be Asia's most dynamic and vibrant capital markets hub.We aim to connect capital, ideas, inspiration, and innovation for deeper, more diverse, and liquid global capital markets; providing greater choice and opportunity for our customers daily.We are a purpose-driven company with a...


  • Hong Kong, Central and Western District, Hong Kong SAR China Hong Kong Exchanges and Clearing Limited Full time

    About UsHong Kong Exchanges and Clearing Limited is a purpose-driven company committed to the long-term development of its business and markets. Our purpose is to connect, promote, and progress our markets and the communities they support for the prosperity of all.Job SummaryWe are seeking a Strategic Director of Capital Market Development to join our team....


  • Hong Kong, Central and Western District, Hong Kong SAR China Avature Full time

    We are Lenovo, a global technology powerhouse ranked #248 in the Fortune Global 500. Our Smarter Technology for All vision drives us to deliver innovative solutions that empower our customers.As a Strategic Business Growth Director, you will play a critical role in driving business growth and achieving financial/market share targets for our Workstations...


  • Hong Kong, Central and Western District, Hong Kong SAR China Bank of America Full time

    Job OverviewAs a Strategic Product Manager at Bank of America, you will be responsible for managing complex/strategic product(s) and developing strategies across functional groups and/or within a product group. This role requires strong leadership skills, with the ability to lead a team to ensure that product management efforts are integrated with sales,...


  • Hong Kong, Central and Western District, Hong Kong SAR China Comms8 Marketing Full time

    About Comms8 MarketingWe are a dynamic marketing agency that specialises in delivering innovative and effective solutions to clients across diverse industries. With a strong emphasis on strategic planning and creative execution, we pride ourselves on our ability to craft compelling narratives and engage audiences through impactful campaigns.Our team of...


  • Hong Kong, Central and Western District, Hong Kong SAR China FOREVER ROYAL LIMITED Full time

    Commercial Development DirectorWe are seeking an accomplished Commercial Development Director to join our team and drive strategic growth in North America. In this critical role, you will be responsible for analyzing market trends, identifying potential opportunities, and developing effective plans to capitalize on these opportunities.


  • Hong Kong, Central and Western District, Hong Kong SAR China Frontier Financial Group Full time

    Job DescriptionWe are seeking an experienced Strategic Account Liaison to join our team at Frontier Financial Group.About UsAt Frontier Financial Group, we pride ourselves on providing exceptional financial services to our clients. Our team is dedicated to delivering tailored solutions that meet the unique needs of our customers.Key Responsibilities:Client...


  • Hong Kong, Central and Western District, Hong Kong SAR China Manulife Financial Full time

    Job OverviewManulife Financial Corporation is a leading international financial services provider. We are seeking a Chief Product Officer to lead our product strategy and development process in Hong Kong and Macau. This is a senior leadership role with a significant impact on the financial performance of Manulife Hong Kong through primary accountability for...


  • Hong Kong, Central and Western District, Hong Kong SAR China ConnectedGroup Full time

    Job DescriptionDevelop and execute the organizational strategy, effectively engaging with donors and overseeing financial health, HR, marketing, branding, and overall operation.Lead a team of 5+ people, reporting into the Board of Directors.ResponsibilitiesActive communication with the Board of Directors to achieve the organization's mission and...