Digital Marketing Specialist

4 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China Lululemon Athletica Full time

Discover a dynamic opportunity as a Digital Marketing Specialist with Lululemon Athletica in the Asia Pacific region.

About the Role

We are seeking an experienced and innovative professional to join our team, responsible for elevating the online guest journey and conversion via managing content and products on Hong Kong websites. This bilingual role involves planning and executing key campaigns and site optimizations, leveraging digital analytics tools and consumer insights to drive business growth.

Salary: $80,000 - 120,000 per annum

Responsibilities
  • Develop and implement content strategies across multiple languages to engage and inspire guests in APAC.
  • Collaborate with designers, copywriters, and the digital operations team to deliver high-quality site content and experiences.
  • Analyze sales data, site metrics, and market trends to inform data-driven recommendations and optimize conversion rates.
  • Liaise with global and regional ecommerce teams to ensure seamless execution of cross-regional initiatives.
Requirements
  • 3+ years of experience in e-commerce or related fields.
  • Proficiency in both Traditional Chinese and English.
  • Familiarity with Salesforce Commerce Cloud (SFCC) and analytical tools is a plus.
  • Strong communication and collaboration skills, with attention to detail and organizational abilities.
  • Solid understanding of e-commerce operations and consumer purchasing behavior in Asia.
What We Offer

We value our employees' well-being and provide a comprehensive total rewards program, including competitive pay, paid time off, employee discounts, fitness classes, and personal development opportunities. Join our community of innovators and passionate individuals who strive to live a life they love through rich content, amazing experiences, and great product offerings.



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