Digital Marketing Content Specialist

6 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China Radica Systems Limited Full time

About Radica Systems Limited

We are a leading marketing automation provider, synergizing technology, ideas and customer intelligence to acquire, manage and optimize e-databases and create monetary value faster at lower cost. Our flagship marketing automation solution, Radica Intimate, is designed for enterprises to effectively increase sales returns by automatically identifying high-margin customer segments and increasing operational efficiency.

Job Summary

As a Digital Marketing Content Specialist, you will support our Digital Marketing Manager in creating impactful B2B marketing content and executing campaigns across diverse channels and formats. Your role will involve developing marketing materials and videos that resonate with our audience, driving quality leads and enhancing our brand presence.

Key Responsibilities:

  • Implement in-house digital content marketing strategies
  • Research trending topics and statistics for content ideation
  • Create B2B content for ad copies, eNewsletters, case studies, blogs, social media, video scripts and marketing materials
  • Manage social media (LinkedIn, Facebook, IG), EDM and CRM platforms
  • Execute marketing campaigns and analyze reports for improvements
  • Handle ad hoc projects as needed

Ideal Candidate Profile

We are seeking an exceptional candidate with at least 2-3 years of experience in Communications, Content Creation, Digital Marketing or relevant fields. A degree or above in Communications, PR, Journalism and Marketing or related disciplines is required. Strong copywriting and content creation skills, along with a keen sense of marketing and time management, are essential. Self-motivation, attention to detail and organizational skills are also crucial.

What We Offer

  • A dynamic work environment with opportunities for career growth
  • Flexible working options
  • A competitive salary range of $60,000 - $80,000 per annum, commensurate with experience


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