Digital Marketing Specialist for Fashion Brand
3 weeks ago
Classy Wheeler Limited is a world-leading online retailer in the fashion and beauty industry with offices in Japan, Korea, and China. We are currently seeking an experienced Digital Marketing Specialist to join our team.
About the RoleWe are looking for a highly skilled Digital Marketing Specialist to create and implement social media campaigns and strategies for Europe markets. The ideal candidate will have a proven track record of managing social media presence, creating engaging content, and driving brand awareness.
Key Responsibilities
- Create and implement social media campaigns and strategies for Europe markets
- Manage the creation and publishing of relevant, original, high-quality content across multiple social media platforms
- Implement and maintain a regular publishing schedule to maximize engagement and reach
- Develop and expand influencer outreach efforts to increase brand visibility and credibility
- Use social advertising and other strategies to turn fans and followers into customers
- Monitor, listen, and respond to social media conversations, including negative comments to ensure a positive brand reputation
- Provide training and guidance to marketing team members on social media implementation best practices and strategies
- Monitor benchmarks for measuring the impact of Social Media campaigns while maximizing results
- Increase social media presence on existing platforms, including Instagram, Facebook, WeChat, Twitter, and YouTube
- Grow and expand social media presence onto new social media platforms
Requirements
- Degree in Communications, Journalism, Marketing, or related disciplines
- At least 5 years of experience in Social Media Management
- In-depth knowledge and experience with major social media platforms
- Creativity and savviness in the use of social media
- Social media marketing experience in the fashion or beauty industry is preferred
- Strong verbal and written English communication skills
- Solid experience in content creation, copywriting, or editorial
- Experience in analyzing online marketing campaigns
- A commitment to producing work of an exceptional standard
- Must be organized, detail-oriented, and articulate
- Good relationship-building skills
- Highly-motivated individual with a can-do attitude
- Dynamic and adaptable to a fast-paced growing industry
- Both an effective team leader and team player
What We Offer
- An estimated salary range of £40,000 - £60,000 per annum
- A comprehensive benefits package, including health insurance, retirement plan, and paid time off
- The opportunity to work with a world-leading online retailer in the fashion and beauty industry
- A dynamic and supportive team environment
- Ongoing training and development opportunities
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