Digital Content Strategist

2 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Crypto Full time
Company Overview
Crypto.com is a global cryptocurrency platform founded in 2016, serving over 80 million customers worldwide. Our vision is to make cryptocurrency accessible to everyone, built on a foundation of security, privacy, and compliance.

Our mission is to accelerate the adoption of cryptocurrency through innovation and empower the next generation of builders, creators, and entrepreneurs to develop a fairer and more equitable digital ecosystem.

We are committed to creating an environment where opportunities are presented to everyone in a fair and transparent way. We value diversity and inclusion, seeking candidates with a variety of backgrounds, perspectives, and skills that complement and strengthen our team.

Job Description
We are seeking an experienced Motion Designer to join our Growth Creative Team at Crypto.com. As a Digital Content Strategist - Visual Storyteller, you will work closely with our Senior Motion Designer to develop engaging and visually appealing digital content across various platforms.

Your primary responsibilities will include:
• Developing and designing visually compelling digital content, including graphics, images, and videos, that align with brand guidelines and resonate with target audiences.
• Staying informed about industry trends, design tools, and emerging technologies, including the latest AI tools, to ensure the continuous improvement of digital content quality and innovation.
• Optimizing content for various digital platforms, ensuring a seamless and visually appealing user experience.
• Crafting compelling narratives through 2D or/and 3D motion graphics to captivate audiences across social media platforms.
• Working closely with stakeholders to understand project requirements, providing creative input and ensuring that design solutions meet business objectives.
• Managing multiple projects simultaneously in a fast-paced environment, adhering to deadlines and maintaining a high level of attention to detail.
• Supporting your team in the creation of concepts that aim to meet project performance goals.
• Developing compelling visuals and content using AI tools.
• Ensuring your work has strong social exposure to reach and engage target audiences.

Requirements
To be successful in this role, you will need:
• A diploma/degree in Design, Visual Communications, Digital Media, Advertising, or a related field.
• At least 4 years of experience with digital, design, or agency background.
• Proven experience as a Motion Designer, with a strong portfolio showcasing a diverse range of digital design projects, including 2D motion graphics.
• A performance-driven mindset and experience with performance ads.
• Proficient in industry-standard design software, such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) and other relevant tools.
• Working knowledge of Figma.
• A solid understanding of design principles, color theory, and typography.
• Experience in creating content for various digital channels, social media platforms (Google Ads, Twitter, Meta, Instagram, TikTok, etc.).Experience or knowledge of the latest AI tools.
• Knowledge of 3D motion graphics is advantageous.
• Knowledge in the field of fintech, crypto, and NFT space is definitely advantageous.

Benefits
We offer a competitive salary, medical insurance package with extended coverage to dependents, attractive annual leave entitlement, flexible work arrangements, and career growth opportunities. Our benefits packages vary depending on region requirements, and you can learn more from our talent acquisition team.

About Us
Crypto.com is an equal opportunities employer and is committed to creating an environment where opportunities are presented to everyone in a fair and transparent way.

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