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Digital Marketing Strategist

1 week ago

Hong Kong Island, Hong Kong SAR China Amber Group Full time

At Amber Group, we are seeking a talented Marketing & PR Manager to join our dynamic team and shape our brand narrative in the fast-evolving cryptocurrency landscape.

Key Responsibilities:
  • Public Relations Strategy: Develop and implement PR strategies to enhance Amber Group's visibility and reputation within the crypto community and beyond.
  • Media Relations: Build and maintain relationships with key media outlets and influencers in the cryptocurrency and finance sectors. Leverage these connections to secure media coverage and promote brand initiatives.
  • Content Creation: Produce high-quality content for bi-lingual press releases, articles, and social media that resonates with our target audience. This includes creating visually engaging graphics and materials.
  • Partnership Outreach: Engage with potential business partners and merchants to explore collaboration opportunities, particularly in promoting our card services and other offerings.
  • Campaign Management: Collaborate with the marketing team to design and execute PR campaigns that align with business goals.

To succeed in this role, you will need excellent communication skills, a deep understanding of cryptocurrency and blockchain technology, and experience in public relations or communications.