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Social Media Specialist

2 months ago

Hong Kong, Central and Western District, Hong Kong SAR China Christian Dior Couture Full time

Position

  • Collaborate with HQ to develop and execute a comprehensive social media strategy
  • Ensure alignment with local market needs to drive business objectives
  • Lead the delivery of paid social campaigns to achieve brand and business goals
  • Manage social media presence across multiple platforms, including Meta, TikTok, and X
  • Optimize social performance and content execution through expertise in post format, targeting, and more
  • Provide actionable insights from consolidated social data and reports
  • Maintain a smooth workflow with HQ Social Media Team, Local Performance Marketing Team, and external agencies
  • Consolidate regular competitive and post-campaign reports across APAC

Profile

a) Education & Professional Qualifications

  • University graduate in a related field

b) Work Experience

  • Minimum 3 years of relevant experience in social media, preferably in an agency or luxury retail business

c) Skills & Qualities

  • Ability to manage multiple tasks in a fast-paced environment and work collaboratively as a team player
  • Fluent written and spoken English and Chinese is a must
  • Detail-oriented, target-driven, flexible, and a good sense of luxury fashion