Marketing Growth Strategist
1 week ago
Looking to scale a leading global lifestyle brand?
CASETiFY is a renowned company that offers customizable tech accessories, trend forecasting, and community platforms for creativity and self-expression.
We're seeking a Senior Growth Marketing Associate for our Growth Marketing department who will drive passion in their work every day. As a key member of our team, you'll scale existing channels, optimize key performance metrics, and contribute to a dynamic work environment in Hong Kong and LA.
The ideal candidate has an analytical mindset, hands-on experience managing ad platforms, and the ability to grow our customer base aggressively.
Key Responsibilities- Owning paid user acquisition journeys and optimizing ROAS/ROI across Facebook, Google Ads, Twitter Ads, and TikTok Ads.
- Tracking weekly/monthly/quarterly channel KPI targets to manage budget and resources effectively.
- Collaborating with cross-functional teams to push forward marketing agendas.
- Building accurate customer segments and profiles for effective campaigns.
- Analyzing user data to provide strategic insights.
- Conducting market research on competitors and products.
- Bachelor's degree in Statistics, Math, Engineering, or Marketing.
- 5+ years of experience in marketing, data analytics, and advertising platforms (SEM, Facebook/Instagram).
- Strong problem-solving skills and adaptability under pressure.
- Proficiency in SQL and Google Analytics (training provided if necessary).
As a valued member of our team, you can expect a competitive salary range of $110,000 - $140,000 per year, depending on your qualifications and experience. At CASETiFY, we prioritize work-life balance, offering flexible schedules and opportunities for professional growth. Join us in shaping the future of innovation and creativity
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