Marketing Growth Strategist

1 week ago


Hong Kong, Central and Western District, Hong Kong SAR China Casetify Full time

Looking to scale a leading global lifestyle brand?

CASETiFY is a renowned company that offers customizable tech accessories, trend forecasting, and community platforms for creativity and self-expression.

We're seeking a Senior Growth Marketing Associate for our Growth Marketing department who will drive passion in their work every day. As a key member of our team, you'll scale existing channels, optimize key performance metrics, and contribute to a dynamic work environment in Hong Kong and LA.

The ideal candidate has an analytical mindset, hands-on experience managing ad platforms, and the ability to grow our customer base aggressively.

Key Responsibilities
  • Owning paid user acquisition journeys and optimizing ROAS/ROI across Facebook, Google Ads, Twitter Ads, and TikTok Ads.
  • Tracking weekly/monthly/quarterly channel KPI targets to manage budget and resources effectively.
  • Collaborating with cross-functional teams to push forward marketing agendas.
  • Building accurate customer segments and profiles for effective campaigns.
  • Analyzing user data to provide strategic insights.
  • Conducting market research on competitors and products.
Requirements
  • Bachelor's degree in Statistics, Math, Engineering, or Marketing.
  • 5+ years of experience in marketing, data analytics, and advertising platforms (SEM, Facebook/Instagram).
  • Strong problem-solving skills and adaptability under pressure.
  • Proficiency in SQL and Google Analytics (training provided if necessary).

As a valued member of our team, you can expect a competitive salary range of $110,000 - $140,000 per year, depending on your qualifications and experience. At CASETiFY, we prioritize work-life balance, offering flexible schedules and opportunities for professional growth. Join us in shaping the future of innovation and creativity



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