Senior Growth Marketing Strategist

2 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China Portcast Full time

About the Role

We’re looking for a skilled Senior Growth Marketing Strategist to join our team at Portcast. As a key member of our marketing department, you will play a crucial role in driving our growth strategy by developing and executing marketing campaigns across various channels.

Key Responsibilities:

  • Develop and implement end-to-end growth strategies focused on lead generation, MQLs, and optimizing conversion rates.
  • Own and optimize organic and sometimes paid digital marketing campaigns (Google Ads, LinkedIn Ads, SEO, content campaign, email marketing, etc.) designed to convert traffic into qualified leads.

Requirements

To succeed in this role, you must have:

  • A Bachelor’s or Master’s degree in Marketing, Communications, Advertising, Computer Science, Engineering, or a related field.
  • A minimum of 5 years of proven experience in a B2B SaaS marketing role, with a focus on growth marketing and SEO.
  • Expertise in SEO strategies and tactics, including keyword research, technical SEO, and performance analysis.

What We Offer

  • Work alongside & learn from best in class talent
  • Opportunity to make a positive impact
  • Fantastic work culture


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