Invesco Senior Marketing Manager China
5 days ago
Invesco Asia Pacific is driven by trust and care. With over $1.7 trillion of assets under management, we are one of the world's leading global investment management firms. We have a presence in 26 countries and employ over 8400 dedicated professionals.
We aim to provide an investment experience that helps people get more out of life. Our commitment to helping investors worldwide achieve their financial objectives is unwavering.
About the RoleThe China Marketing Senior Manager will be responsible for leading Invesco's corporate brand building in China and developing strategic marketing plans to sell Invesco investment solutions to Chinese Institutional clients.
This role will require working closely with our JV business Invesco Great Wall's marketing and QDII teams to amplify and solidify IGW's position in China.
The successful candidate will also be responsible for implementing impactful marketing programs to drive brand growth and business results through campaigns, digital promotion, events, social and web.
A key responsibility will be owning the strategic direction for digital marketing & social platforms targeting onshore China clients.
This role will also involve establishing positive relationships and working with internal Invesco & IGW business partners across various departments to implement our marketing strategies.
Data and analytics will be used to ensure KPIs are met and improved.
The successful candidate will also be responsible for managing agency relationships to build and run marketing campaigns.
Additionally, this role will involve adapting and reviewing content in Chinese language for a variety of marketing collateral including presentations, invites, email campaigns, etc.
This role will also provide an opportunity to contribute new ideas and best practices to the Asia Ex Japan institutional marketing team.
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