TIME's group | Performance Specialist
2 months ago
The Performance Marketing Specialist will work with experienced professionals to develop in-depth knowledge and hands-on experience in digital marketing. You will work in a global team (Hong Kong, Taiwan, Singapore & Malaysia) with the Advertising Sales Team & Account Servicing team to handle online ad campaigns, monitoring the delivery of advertising, ad reporting and to work with web partners to ensure smooth operations of ongoing and future online ad campaigns.
Responsibilities:- Manage and optimize paid advertising campaigns across platforms such as Facebook, Google, Linkedin, Tik Tok & Xiaohongshu Ads for clients in Hong Kong, Malaysia & Singapore.
- Analyze campaign performance, optimize targeting, ad creatives, bidding strategies and budget allocation.
- Monitor delivery of ad campaigns and optimization.
- Handle inquiries of online advertising from sales team & account servicing team regarding ad operation issues and optimization suggestions.
- Handle all communications and coordination of advertising related requests with advertisers and agencies together with the sales and business development team.
- Evaluate campaign performance & prepare post campaign reports.
- Bachelor's Degree in any discipline.
- 1-3 years of experience in digital marketing or media agency industry.
- Strong knowledge and hands-on experience in Meta Business Suite & Facebook Ad Manager is preferred.
- Experience in agency or media industry is an advantage
- Highly motivated, driven and passionate about the digital environment.
- Excellent interpersonal and communication skills.
- Excellent in written and spoken Chinese and English.
- Good command of MS Office, especially MS Excel and PowerPoint, and Internet Applications required.
- Candidates with more experience will be considered as Senior Performance Specialist.
Unlock brands' full potential through social media, AI, and data.
PressLogic Limited, a recognized leader in the ad-tech industry, has been honored as the 2023 Deloitte Hong Kong Rising Star in the AI Software category and is a proud member of the Hong Kong Science & Technology Park's Elite Program (Information Communications Technology). These accolades reflect our commitment to excellence and innovation in digital marketing and data-driven solutions.
We are a global ad-tech ecosystem group, comprising over 200+ talented individuals across 7 regions. Our headquarters is located in Hong Kong with branches in Singapore, Malaysia, Taiwan, South Korea, India, and Shenzhen.
With our diverse media brands, cutting-edge technology products, and comprehensive ad-tech solutions, we aim to lead the way in ad-tech innovation and drive maximum client impact by offering a total digital marketing solution.
PressLogic, a recognized leader in the ad-tech industry, has been honored as the 2023 Deloitte Hong Kong Rising Star in the AI Software category and is a proud member of the Hong Kong Science & Technology Park's Elite Program (Information Communications Technology). These accolades reflect our commitment and innovation in digital marketing and data-driven solutions.
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