Assistant Social Media Manager

7 days ago

Hong Kong Island, Hong Kong SAR China Law Full time

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Law.asia, a thriving legal media company with market-leading magazines focusing on Asia, has a vacancy for a talented Assistant Social Media Manager to help manage our multiple social media platforms, execute social media tasks and achieve wider and more effective audience coverage.

Responsibilities and duties:

  • Create visually engaging and high-quality content;
  • Assist in monitoring social media performance and collecting statistics from various platforms;
  • Execute social media campaigns (including Facebook ads, LinkedIn ads, Xiaohongshu ads and other paid ads) and email marketing projects (including newsletters, editorial mentions, etc.) to achieve both long-term and project-based growth;
  • Assist in conducting data analysis and market research (e.g. competitor analysis) and suggest ideas for improving our content and social media engagement;
  • Work with external parties to ensure timely delivery of all social media tasks;
  • Strategically develop new platforms to enhance audience engagement while effectively managing existing channels;
  • Other media-related tasks and ad hoc projects;

Job requirements:

  • A degree in communication, marketing, advertising, journalism or media-related discipline is preferred;
  • At least 3 years of experience managing corporate social media platforms, including LinkedIn, Facebook, X, Instagram, WhatsApp Channel, WeChat, and Xiaohongshu is preferred;
  • Experience or knowledge in social media ads, such as Facebook Ads, LinkedIn ads, WeChat ads, and Xiaohongshu ads, is a plus;
  • Proficiency in Microsoft Office and Adobe Creative Suite, particularly Photoshop, and knowledge of graphic design;
  • Fluent in English and Simplified Chinese with good writing skills. Editorial experience is preferred;
  • Positive attitude and good communication skills while working within the team as well as with external parties;
  • Willing to learn and self-driven, with strong attention to detail, and strict in meeting deadlines to deliver projects;
  • Strong analytical and creative skills;
  • Experience in social media tools such as Hootsuite, Zapier, and Buffer is preferred.

Candidates with less experience will be considered for junior roles.

The successful candidate will be a key member of our digital media team. Please send your CV, cover letter, expected salary, and optionally a portfolio, explaining why you are well-suited to this job, to our email. Personal data collected will be used solely for recruitment purposes. Applicants not contacted within 8 weeks may consider their applications unsuccessful.

We are committed to ensuring a diverse working environment and are proud to be an equal-opportunity employer. We accept applications from Hong Kong permanent residents, as well as holders of IANG visas with legal status to work as an employee.

Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales
  • Industries
  • Media Production
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