Social Media Marketing Associate
2 weeks ago
MEXC is a leading digital asset exchange with a strong presence in the market.
We are seeking a talented Social Media Operations specialist to join our team.
This role involves developing and implementing social media strategies to drive community growth and engagement.
Main Job Responsibilities:
- Develop a comprehensive social media plan for Twitter, ensuring alignment with overall marketing goals.
- Create engaging content, including memes, GIFs, and short-form videos, resonating with our target audience.
- Engage with our community regularly, fostering a positive and inclusive environment.
- Plan and execute live AMAs sessions with industry experts and influencers.
- Track and analyze social media metrics to measure campaign performance and identify areas for improvement.
- Stay up-to-date on the latest social media trends and best practices.
- Collaborate with cross-functional teams to ensure a consistent brand voice across all channels.
Requirements:
- Proven experience in social media management, focusing on Twitter.
- Deep understanding of Web3 and crypto communities.
- Strong knowledge of meme culture and ability to create engaging content.
- Excellent written and verbal communication skills in English & Mandarin.
- Ability to work independently and as part of a team.
- Passion for social media and strong understanding of Gen Z culture.
- Experience using social media analytics tools.
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