Content Creator for Blockchain and Crypto Industry

1 day ago


Hong Kong, Central and Western District, Hong Kong SAR China CoinEx Global Full time
About the Role:

CoinEx Global is seeking a skilled Content Writer to join our Brand Planning team. The successful candidate will be responsible for creating engaging content related to the blockchain and crypto industry, promoting our brand, and enhancing our image.

Key Responsibilities:
  • Develop industry-related topics and write compelling content that showcases our brand's expertise in the crypto/Blockchain/Web3 space.
  • Analyze industry trends, track market developments, and create attractive content schemes that resonate with our target audience.
  • Establish a data-driven approach to optimize content performance, leveraging user insights, market analysis, and feedback to inform content decisions.
  • Monitor competitors' content strategies, adjust our own approach accordingly, and serve as an information hub for the team.
  • Become a thought leader in the crypto/blockchain/Web3 industry, crafting engaging stories and conveying marketing expertise.
Requirements:
  • Bachelor's degree or higher in Journalism, Bilingual Studies, Business Administration, or a related field.
  • Excellent bilingual writing skills in English and Chinese.
  • A minimum of 3 years of experience in content writing, with a focus on industry perspective content.
  • Ability to independently research and plan content topics, execute them effectively, and adapt to changing industry trends.
  • Prior experience in overseas self-media operations, marketing account editing, content operations, or related fields is a plus.
  • Solid learning ability and willingness to share knowledge are highly valued.
  • Familiarity with AI tools and experience working in the Crypto/blockchain/Web3 industry are essential.

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