Senior Marketing Director

7 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Shangri-La Full time

About Shangri-La's Marketing Team

We are seeking a highly skilled and experienced marketing professional to join our team as a Senior Manager, Group Marketing. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies that drive business growth and success.

Key Responsibilities

  • Develop and implement marketing strategies that align with the company's overall business objectives
  • Lead cross-functional teams to execute marketing campaigns and projects
  • Manage and analyze marketing metrics to optimize marketing efforts
  • Collaborate with senior leadership to develop and implement business strategies
  • Stay up-to-date with industry trends and best practices in marketing

Requirements

  • Bachelor's degree in Business Management, Communications, Marketing, or Digital Marketing
  • 10+ years of experience in marketing with a track record of success in strategy planning, business analysis, and project management
  • Demonstrated ability to define success metrics, conduct performance analytics, and utilize data-driven insights to optimize marketing efforts
  • Creative thinking and problem-solving abilities to identify innovative growth strategies and overcome marketing challenges
  • Strong communication and collaboration skills with the ability to influence stakeholders and confidence to present to senior leadership
  • Proficient in digital marketing tools, analytics, and content management platforms. Experienced in Google Analytics or Adobe Analytics
  • Proficient in spoken and written Chinese and English


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