Digital Marketing Strategist
2 days ago
Job Title: Digital Marketing Strategist - Finance Industry
About Classy Wheeler Limited:
We are a well-known personal financial services company with a strong presence in the industry. Our team is dedicated to delivering exceptional results and innovative solutions.
Salary: HK$80,000 - HK$120,000 per annum, depending on experience
Job Description:
As a Digital Marketing Strategist, you will be responsible for handling all digital marketing aspects, from strategy to execution. Your tasks will include:
- Assisting in preparing full year online budget and reports for any digital jobs
- Developing, implementing and managing performance of overall digital and social media strategy and presence, including SEO, SEM, Facebook and affiliate marketing
- Identifying new and creative collaborations with different platforms, partnerships and technologies to optimize business and marketing performance
- Managing tracking, analysis and reporting of performance metrics to assess marketing ROI on digital channels
- Buidling and maintaining relationships with digital media agencies and media channels
- Reverting replies on media opportunities by online media agencies within agreed time frame
- Collaborating with agencies to monitor and optimize campaign performance
Requirements:
To succeed in this role, you will need:
- A degree holder in Marketing, Communications or eCommerce
- Minimum 3-5 years solid working experience in Digital Marketing
- Proven experience in managing, driving and executing digital campaigns and digital marketing activities
- Knowledge of SEO, SEM, social media, GA, marketing automation, CPA mindset
- Self-motivated and able to work independently
- Resourceful with excellent interpersonal and communication skills
- Proficient spoken and written English fluency in Putonghua is a definite asset
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