Digital Growth Manager, e-Commerce

2 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Plaza Premium Group Full time
Job Description:
In this senior e-commerce specialist role at Plaza Premium Group, you will lead the development and implementation of e-commerce strategies that drive business growth and enhance customer experience. The ideal candidate will have a proven track record in e-commerce operations, with expertise in managing multiple platforms, teams, and stakeholders. Key responsibilities include:

Main Responsibilities:
  • Develop and execute comprehensive e-commerce strategies to drive sales growth, traffic acquisition, and customer retention.
  • Manage cross-functional teams to develop and implement e-commerce solutions, including website development, content creation, and marketing campaigns.
  • Serve as a liaison between business units, ensuring timely updates of content, pricing, and service information on digital commerce platforms.
  • Lead content uploads/publishing tasks on the CMS, embedding links/restrictions within agreed content and localization frameworks.
  • Oversee Quality Control/audits of published content, evaluating website usability and content to enhance user experience and overall web performance.
  • Coordinate User Acceptance Testing (UAT) for e-commerce platform development and enhancements.
  • Analyze data to create reports and dashboards, measuring performance against business goals (ROI/KPI).

About You:
  • Bachelor's degree in Marketing, e-commerce, or relevant field, with at least 5 years of experience in e-commerce, performance marketing in travel/hospital railway-industry or related area.
  • Familiarity with Content Management Systems (CMS), Customer Relationship Management (CRM) software, such as Drupal and Kentico, is a plus, along with e-commerce online booking related platforms/apps.
  • Able to strike a balance between quality and quantity; results-oriented.
  • Excel proficiency in data manipulation, web analytics, reporting tools like Google Analytics, Tableau, Power BI, or equivalent, essential, with a deep understanding of Return on Investment (ROI) and web conversion metrics.
  • Self-motivated, independent, team-oriented, hands-on worker.
  • Adept at problem-solving in fast-paced environments.
  • Attention to detail, excellent work ethic.
  • Superior communication, interpersonal skills, with fluent English (Chinese a plus).


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