Social Media Communications Specialist

11 hours ago


Hong Kong, Central and Western District, Hong Kong SAR China Hong Kong Exchanges and Clearing Limited Full time

We are seeking a creative social media specialist to join our versatile Media Relations team. The successful applicant will be a strong storyteller who is adept at leveraging the power of social media to promote HKEX's businesses.

Key Responsibilities:
  • Draft high-quality copy for social media and other media initiatives, as well as to assist in graphics, podcast and short video production
  • Identify communications opportunities and issues as they emerge, working with the business to capitalize on them to optimize HKEX's positioning
  • Proactive involvement in the planning and implementation of social strategies, and paid and organic campaigns
  • Liaise with a range of internal and external stakeholders to generate content from ideation to delivery
  • Stay abreast of what's happening in the market and new features on various social channels, and come equipped with innovative ideas for social content
  • Manage HKEX's social media platforms including WeChat, Twitter, LinkedIn, Weibo, YouTube and other online services that assist in developing multimedia content
  • Analyse social media performance and deliver meaningful insights from reports
  • Monitor news and online discussions about HKEX, and prepare daily news digest
  • Support broader Communications team on all HKEX's communications initiatives
Requirements:
  • University degree in any discipline
  • Minimum of two years' experience in social media, communications, journalism, marketing or other creative industries (financial market experience preferred, but not essential)
  • Excellent command of written English and Chinese
  • Be enthusiastic, confident, dependable, and an excellent team player
  • Excellent knowledge of social media platforms and graphic design
  • A knack for creative thinking, excellent judgement, integrity, professionalism and positivity are likely to all be attributes of the successful candidate.


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