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Senior Paid Social Marketing Lead

2 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China Crypto Full time
About the Role

We are seeking an experienced Senior Paid Social Marketing Lead to join our team. As a Senior Paid Social Marketing Lead, you will be responsible for leading the strategic planning and execution of global paid social campaigns across key platforms.

  • Develop and execute best-in-class paid social strategies focused on user acquisition, engagement, and revenue growth.
  • Work collaboratively with cross-functional leaders to build cohesive and unified marketing strategies.
  • Lead the planning, execution, and optimization of large-scale paid social campaigns, ensuring alignment with overarching business objectives.
  • Manage, mentor, and grow a high-performing team of paid social specialists.
Requirements
  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven track record in scaling global paid social media efforts.
  • 8+ years of experience in paid social media marketing, including experience leading large-scale campaigns.
  • 3+ years of experience managing and mentoring teams.
  • Deep knowledge of paid social platforms, tools, and analytics systems.